To: nokomis who wrote (37166 ) 5/28/1999 9:49:00 AM From: Anthony@Pacific Read Replies (3) | Respond to of 122087
ABTL<-------------A SCREAMING SCAMMY NEWS RELEASE YESTERDAY!!!!!!!!!!!!!!! Autobytel.com and the Art of Recycling Autobytel.com (ABTL:Nasdaq) learned Thursday that it pays to say it again. The online car dealer referral service -- whose claim to fame is as the first Internet-related commercial to air during a Super Bowl -- reiterated some key points from its first-quarter results, pushing its stock up 7 3/8, or 47%, to 23 1/8. Autobytel.com said its referrals now result in car sales of about $24 million per day, or $1 million an hour. This number is based on the 489,000 referrals the company reported when it announced its first-quarter results April 29. The company said about 20% of those referrals result in a car sale, and the average price of a car is about $22,000. Put it all together and you get about $1 million in hourly sales on average -- but not for Autobytel.com. For its partners. This sales number won't ever appear on Autobytel.com's income statement. Even if the partners' sales are growing, Autobytel's referral fees won't necessarily keep pace, because partners pay a flat rate to be part of the network, a company spokeswoman said. "It's not black and white, or X equals Y," she said. But it's important to put it all together in a press release because as more referrals turn into more sales for the dealers, she said, Autobytel.com will also likely generate more fees from referrals for financing and auto insurance. So the news today, which was not new at all, says that the company generated revenue of $8 million in the first quarter. Thanks for the newsflash. AutoBytel competitor AutoWeb (AWEB:Nasdaq) also seemed to benefit from the report, closing up 2 5/16, or 16%, at 16 1/4. --Suzanne Galante