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Non-Tech : CSFB Direct(DIR) -- Ignore unavailable to you. Want to Upgrade?

To: capitalistbeatnik who wrote (86)	5/27/1999 4:45:00 PM
From: Rob C.	Respond to of 406

NEW YORK, May 27 (Reuters) - DLJdirect Inc., the latest online broker to go public, was up by more than 36 percent on the day Thursday, joining the most heavily traded in New York for the second day in a row. DLJdirect, which sold a 16-percent stake in itself on Wednesday, was up 11 or 36.67 percent at 41 on a huge volume of 5.8 million shares on the New York Stock Exchange. Earlier, it climbed as high as 45-1/2. The price was also 105 percent higher than the $20 initial price for each of the 16 million shares offered by the seventh largest online broker in the country. Bill Burnham, an analyst at Credit Suisse First Boston, said DLJdirect was starting to trade in a range nearly comparable to rivals ETrade Group Inc. <EGRP.O> and AmeriTrade Holding Corp. <AMTD.O>. On a trailing 12-month revenue basis, it was trading at a multiple of about 27.6 times, compared with ETrade at a multiple of 28.9 times, and AmeriTrade with a 27.2 multiple, he said. E*Trade was off 2-5/16 at 42-7/17 and AmeriTrade was down 3-3/8 at 88-7/8. Online brokers and other Internet-related companies have seen their stock prices fall recently as investors have become less enthusiastic about the sector. AmeriTrade, for example, is about 50 percent lower than its year high. REUTERS Rtr 16:31 05-27-99 Copyright 1999, Reuters News Service Copyright © 1997 Reuters Limited. All rights reserved. Republication or redistribution of Reuters content is expressly prohibited without the prior written consent of Reuters. Reuters shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon. or such other notice as may be agreed by the parties in writing.