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To: grok who wrote (82132)5/30/1999 2:31:00 PM
From: Paul Engel  Read Replies (1) | Respond to of 186894
 
KZNerd - Re: ". These markets have lower margins than Intel is used to."

I don't think that is news to Intel.

Intel has had an embedded processor business since about 1976 starting with their 8048, 49..8051, 8096..etc.

The lower margin business is not new - it just doesn't get the notoriety nor does it account for Intel's huge growth.

The StrongARM will give Intel a chance to become the pervasive supplier of lower end computing applications - from hand helds, to set top boxes, to WebPads, to automotive controllers (where Intel has already had large success), etc.

I think Intel is now looking at alternative ways of beefing up their TOP LINE growth - and leaving the bottom line growth to the x86/Merced segments.

Paul



To: grok who wrote (82132)5/31/1999 12:20:00 AM
From: Amy J  Read Replies (1) | Respond to of 186894
 
Re: "The embedded applications for SAII are moving to a more custom chip market"

KZNerd,

What do you mean by "custom" in this case? Who does the customization?

Thanks,

Amy J