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To: Jerry S. who wrote (77367)	6/1/1999 9:43:00 AM
From: kendall harmon	Respond to of 119973

TOY-very positive piece in the just released FORBES: Toy story Toys "R" Us, once the king of toy retailing, lost its preeminence to surly service, grungy stores and inattentive management. In the Jan. 30, 1999 fiscal year the Paramus, N.J.-based chain hauled in $11 billion, but Wal-Mart sold more toys than that. Over the past five years, as the market more than doubled, Toys' shares (NYSE: TOY) have fallen by 50%. Now William Miller, manager of $12 billion Legg Mason Value Trust, thinks they are cheap. This much is clear: Toys, with a market capitalization of $5.9 billion, would be nearly as cheap a company to acquire as Etoys, a moneylosing Web retailer that sports a market cap of $4.9 billion. Miller is betting on Chief Executive Robert Nakasone, who took Toys' reins in February 1998 and vows to close down any of the 1,486 stores that aren't making money. He is going to redesign 500 of the survivors over the next two years. There will be no more boxes piled too high for customers to reach, and less inventory will mean more space for service and selling. Suppliers will simply have to make more timely deliveries. A wider range of electronic games will be offered and there will also be a clearance section. Nakasone has already cut inventory by $500 million in the last 12 months, to $1.9 billion. Nakasone boosted operating income (earnings before depreciation, amortization, interest, taxes and changes in working capital) to $964 million for the last fiscal year, from $509 million the year before. He's also been buying back shares and has already bought in 14% of the outstanding stock. Star Wars merchandise and the new Sony PlayStation will increase store traffic. Toys "R" Us is coming on strong on the Web, too, with a Silicon Valley-based subsidiary bankrolled in part by Benchmark Capital, which funded Ebay. Another subsidiary, Babies "R" Us, grew 20% last year. Miller expects Toys "R" Us to earn at least $1.65 per share in 1999. At a recent $23.50, it's trading at 14 times that figure, half the market's forward multiple.

To: Jerry S. who wrote (77367)	6/4/1999 12:27:00 PM
From: myturn	Respond to of 119973

JOCK news is out. Friday June 4, 11:55 am Eastern Time Company Press Release Kaleidoscope Sports & Entertainment Joins the SportsPrize Entertainment Web Team NEW YORK, NEW YORK--Kaleidoscope Sports & Entertainment, (Kaleidoscope) part of Allied Communications, a division of the Interpublic Group of Companies (NYSE:IPG - news) announced today that it will serve as the marketing agency of record for SportsPrize Entertainment Inc., (OTCBB:JOCK - news) a web-based entertainment company dedicated to creating the premier interactive sports site on the internet. Kaleidoscope will serve as the lead agency on brand building, sponsorship creation, advertising sales, cross-promotions and public relations. In addition, Kaleidoscope will help develop relationships for SportsPrize Entertainment with the major professional sports leagues, player's associations and assist in creating a sport's advisory board. Kaleidoscope will also help develop a grass roots sales campaign, media partnerships and event sponsorships for the SportsPrize Tournament. SportsPrize previously announced the engagement of Interactive Marketing Inc. (IMI) of Manhattan Beach, CA. as a consultant to the company on its e-commerce and related initiatives. IMI will work closely with Kaleidoscope to coordinate SportsPrize's overall web based commerce and interactive marketing efforts. ''We are very excited about the opportunity to represent what we believe will be one of the most exciting destinations on the internet,'' said Tony Andrea, President of Kaleidoscope Sports. ''The marketing opportunities for SportsPrize are endless and we look forward to helping them build the brand and market the company globally.'' SportsPrize Entertainment Inc. is a web-based entertainment company dedicated to creating the premier interactive Sports site on the Internet. Through its portal, SportsPrize.com, the company will evolve into a unique and multi-faceted on-line sports entertainment community. The main draw of the site will be the ''SportsPrize Tournament'', a proprietary, interactive game designed to challenge and reward sports enthusiasts. SportsPrize.com plans to leverage the power of sports and the growth of the Internet by incorporating unique retailing, advertising and marketing opportunities that will command the attention of sports fans around the world. Kaleidoscope is a full service sports, event and entertainment marketing company with expertise in strategic planning, program development, event marketing and management, television packaging and production, sponsorship representation and public relations. Some of Kaleidoscope's major accounts include General Motors, ESPN, NBC, Buick, Direct-TV, First USA and The Times Mirror Corporation. Kaleidoscope Sports & Entertainment is led by Chairman and CEO, Ray Volpe. Mr Volpe has been involved in the sporting world for 20 years. He has served as Executive Vice President of the National Hockey League and commissioner of the Ladies Professional Golf Association. In addition, he has served as a consultant to the PGA Tour, the National Basketball Association and Major League Baseball. For more information on SportsPrize Entertainment Inc. please visit the corporate website at www.sportsprize.com. For more information on Interactive Marketing Inc. (IMI) visit www.4imi.com Contact: Kaleidoscope Al Abrams (212) 779-6659 Email: aabrams@ksesport.com or SportsPrize Entertainment Inc. Sonora Capital Investor Relations 1-800-665-7684 Email: sonora@direct.ca