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New Company Profile June 2, 1999
Online sports are hot. A third of all online news users target sports-related information according to Jupiter Communications, a New York-based market research firm. The Stockpage's latest profile company, SportsPrize Entertainment Inc., is positioning itself to capitalize on Internet users thirst for sports related information and merchandise. SportsPrize has a unique concept to attract users to their portal site. The Company has just completed a $2.5 million financing and currently is in negotiations to arrange additional financing to fund future operations. With financing in place, SportsPrize will leverage the power of sports entertainment and information by incorporating unique advertising, marketing and retail opportunities that will appeal to sports fans around the world. SportsPrize plans to launch its web site and product early third quarter 1999.
PROFILE
Symbol: JOCK (OTC-BB) Price at June 2: $5.0625 Shares Outstanding: 17,564,000 Restricted and Pooled Shares: 13,500,000 (approximately) Investor Relations: Sonora Capital Tel: 1-800-665-7684 email: sonora@direct.ca Internet: sportsprize.com
The Company
SportsPrize Entertainment Inc. is creating the premier interactive Sports Entertainment site on the Internet. The site will serve as a Sports Community/Portal and will feature the SportsPrize Tournament, a game that should appeal to a wide spectrum of sports fans. SportsPrize will leverage the power of sports entertainment and information by incorporating unique advertising, marketing and e-commerce opportunities that will appeal to the sports fans of the world.
The Company believes that home-based entertainment through the World Wide Web will continue to grow. The SportsPrize web site will entertain, inform and update it's sports fan members while at the same time offer sports related merchandise and earn revenue through advertising, sponsorships and a combination of it's Cyber Retail Mall, Winners Mall, Clearance Mall and Auction Site.
Participants will be able to view live sporting news feeds, check in on up-to-date sporting results, professional sporting odds, communicate with other players and professional athletes in the chat room, review league rules and even seek professional advice on their particular sport.
Most of these features are currently available on the Internet. SportsPrize believes that their unique tournament available to all members of the web site will set them apart from the competition. Membership will be free to all users. SportsPrize tournament players can win prizes, earn incentives and discounts on merchandise available at Sportsprize.com.
The Tournament
The actual tournament will be a great traffic draw to the Company's portal web site. The tournament will run on a weekly basis. Members join by providing SportsPrize with certain background and demographic information that the Company will use for marketing purposes and to assist sponsors in assessing the clientele visiting the Company's web site. Unlike other office sporting pools, this game will not be based on a simple points spread/odds gaming scenario. Rather, the game will challenge players in a trivia format.
The member participants playing the game will be given choices to choose from and will be provided with helpful hints within the site to help them make an informed decision. Thus, the unsophisticated sports fan will be given the opportunity to compete with the armchair quarterback on an even level.
Each participating player will initially receive points to play the game. Players will be able to earn more points for weekly play by clicking on advertisement banners and buttons. Depending on the number of games played by each participant and the number of questions answered correctly within each game, players will be able to earn additional points.
Players will be placed into a number of pre-selected groups where they will rival other players or, players will be able to create their own individual groups.
The tournament will have result rankings where players can view their personal standings vs. their competitors. The purpose of all games will be to compete for and win prizes.
Prizes
There will be weekly, monthly, and annual prizes that will be available to participants from each group. The prizes will vary from discounts at SportsPrize Cyber Malls, discounts from sponsors, sponsorship prizes and cash money.
Sources of Revenue
SportsPrize feels that by providing their signature tournament with other features such as live sporting news feeds, up to date results, professional sporting odds, sport chat rooms with interaction that will include professional athletes, professional interviews and advice, traffic to the site will grow immediately and significantly. Sponsors and advertisers will wish to market to this specific demographic group. As a result, SportsPrize will be able to earn significant advertising dollars. In addition, members will have the ability to visit 4 distinct Cyber Malls from which JOCK will earn direct e-commerce revenues.
Cyber Retail Mall
The Cyber Retail Mall will be linked into the SportsPrize portal web site. It will offer merchandise that will appeal to the demographics of the sports community. The Mall will be made up of online commerce companies who are already selling goods over the Internet. The Company plans to arrange revenue share agreements with these e-commerce companies for revenues generated from the SportsPrize web site. Members of the SportsPrize community will be able to receive discounts on all goods and services available for purchase at this mall.
Auction House
SportsPrize plans to host its own Auction House. Members of the SportsPrize community will be able to purchase all sorts of sporting paraphernalia, memorabilia, goods, services, tickets and other merchandise from other members. The Company plans to earn revenues for facilitating the transaction.
Clearance Store
SportsPrize plans to host its own clearance store for sports merchandise. Members will be able to take advantage of significant savings that will be offered.
Winners Mall
The winners mall will contain the top selling merchandise in each sporting sector. This merchandise will be available to members of the tournaments and SportsPrize community.
Marketing and Competition
A significant number of companies, organizations and individuals are currently offering sports related entertainment on their Internet web sites such as ESPNet Sports Zone, CBX Sportsline, CNN Sports Illustrated and The Sports Network. Most of these web sites are targeted at sports fans, providing information, news, statistics, highlights and various other forms of information to visitors. Instead of directly competing with these web sites, SportsPrize will directly market to these established communities to generate participation in the SportsPrize tournament. In essence, SportsPrize feels that their sports portal web site will bring added value to the existing online sports community without directly competing with existing major online players.
The Company has just recently announced a strategic agreement with Interactive Marketing Inc. (IMI) a leading interactive marketing consulting company. As part of the SportsPrize marketing effort, IMI will help create, plan and implement an integrated business and marketing strategy for the Company. IMI will assist SportsPrize in forging new and strategic partnerships, develop innovative advertising, sponsorships and e-commerce opportunities to maximize revenue and ultimately obtain a market share in the booming online sports market.
At present, the Company has not located a web site on the Internet that it believes directly competes with the SportsPrize Web model. However during the recent NCAA Basketball Tournament, Wall Street Sports offered a unique web site concept that allowed visitors the opportunity to win prizes by selecting winners of various games. Like the Company's proposed web site, the Company believes the primary source of Wall Street Sports' revenues were derived from advertising and sponsorship from companies such as Pizza Hut. Based on the success of such web sites in generating revenues from sponsors and advertisers, the Company believes that SportsPrize will be capable of generating sufficient revenues from advertising and sponsorships to achieve profitability.
The Company's research indicates that various sites such as the NHL and NFL sites do offer merchandise to their guests however they are geared strictly to the particular sport. SportsPrize plans to offer merchandise of a number of sports-related activities and special features designed to enhance visitor interest in the merchandise of advertisers and sponsors.
Management
The strength and future of SportsPrize will inevitably rest on the Company's management team. Present management brings with it years of professional business experience and a tremendous amount of success. With this in mind, present management is actively seeking to hire additional senior level management and personnel in the sports marketing arena. The present management team is as follows:
Jeff Paquin, Interim President Jeff Paquin, a founder of the company, is a business lawyer who has several years of experience in developing a variety of Canadian and US business enterprises. Mr. Paquin will oversee the achievement of the Company's corporate, finance and administrative objectives, including such timely matters as SEC filings and reporting requirements.
John Thompson, Vice President Research and Development
Mr. Thompson, creator and game developer, will carry out research and development. Mr. Thompson spent fourteen years with the British Columbia Lottery Corporation as an odds maker and sports analyst before joining the Company
Donald Robert Mackay, Chief Financial Officer
Mr. Mackay will provide the Company with over twenty-five years of extensive financial experience, mergers and acquisitions, as well as corporate accounting and administration experience. Mr. Mackay has held senior financial positions with public companies in the automotive glass, electronics and gaming industries as well as in a major private insurance broker.
Skye Cove, Vice President of Technical Operations
Systems design for the Company is lead by Mr. Cove, who is responsible for the project and software development. Mr. Cove is well versed and experienced in design/development/testing and management of production lifecycles.
Paola Paquin, Marketing Manager
Mrs. Paquin, international gaming consultant, has been retained by the Company to direct and advise management on a variety of gaming related issues, as well as introduce the Company to additional industry opportunities and introduce high profile business persons to the Company's advisory board. Mrs. Paquin is, and has provided marketing and gaming consulting to a variety of international companies. She is a licensed gaming consultant in several domestic and international jurisdictions and was previously the chairperson for the Canadian Foundation on Compulsive Gambling.
David R. Bissett, Corporate Secretary ( B.Comm, LLB )
Mr. Bissett is a partner of the law firm Scott, Bisett, specializing in the area of securities law. He represents companies listed on the various Canadian exchanges as well as companies quoted on the NASDAQ system. Mr. Bissett is past Chair of the Securities Subsection of the British Columbia Branch of the Canadian Bar Association and has given numerous presentations on various securities law matters.
Disclaimer
The companies profiled herein are small or micro capitalization companies, which, in the opinion of The Stockpage, have investment potential. However, investments in these companies should be considered very high risk investments and only sophisticated investors with very high risk tolerances should consider investing in these companies. This opinion as well as the information and projections contained in this report are based on factual information, assumptions, hypotheses, projections and theories provided by management of the companies profiled and other sources of information, which The Stockpage considers reliable, but without independent verification by any representative of The Stockpage. Factual information is provided as of a specified date and may have changed from that date to the present. Projected results may vary widely and The Stockpage gives no warranty or assurances as to the performance of the securities or their marketability or liquidity. The Stockpage may but is under no obligation to provide limited follow-up information concerning the companies profiled and may discontinue providing further information without notice. The Stockpage disclaims responsibility for any false, misleading or deceptive information contained in this report or in any follow-up reports unless made with the full knowledge of The Stockpage. The Stockpage and its affiliates may provide promotional and marketing advice or consulting services to the companies profiled and may receive compensation in the form of cash and securities from such companies and consequently may be considered to have a conflict of interest. The Stockpage has received two hundred thousand dollars and will receive twenty five thousand common shares of JOCK from Sonora Capital Corporation. The Stockpage is not a registered adviser or registered dealer of securities and is not authorized to sell or solicit offers to purchase or trade in securities in any jurisdiction where the securities of the companies profiled are permitted to trade. This is not intended to be a solicitation for the sale of securities, nor is it intended as a recommendation to buy, sell or hold securities. All trading in the securities of the companies profiled should be transacted through qualified dealers only with appropriate accompanying disclosures after consultation with professional qualified advisors. |