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To: rbotik who wrote (19429)6/3/1999 7:18:00 PM
From: xyz  Read Replies (1) | Respond to of 40688
 
I don't think you need to worry that they won't market the product effectively. Please refresh yourself with Glenn Zagoren's biography and track record. This guy knows what he is doing in the marketing world!



To: rbotik who wrote (19429)6/3/1999 11:03:00 PM
From: Martin Matthews  Read Replies (1) | Respond to of 40688
 
rbotik,

I agree that it may take longer but we have to educate the market place about B2B and e-commerce. There are folks out there who simply don't understand the concept and a 1 minute commercial can't educate like an interview on CNBC can. I was part of a marketing team for a little drug called Mevacor. In the beginning, we had to educate the public and Drs. on the importance of cholesterol and the need to treat lipid levels before the Dr.s understood the need for the pill.
I know PNLK is not a drug but it is new and on the cutting edge. We have to educate investors and customers that this is the wave of the future. GZ is a master at this so I know he will do a great job. The above thoughts are my opinion based on my experience in marketing. By the way Mevacor delivered 1 billion in sales in 1992.

Whatever happens I feel great about the biz plan.

eom
MNM