To: Glenn D. Rudolph who wrote (60439 ) 6/4/1999 9:59:00 AM From: H James Morris Respond to of 164684
>>Traditional valuation methods do not mater so $1/share or $1000/share is the same is it not?<< Glenn, that was then! These Internets are now experiencing a much closer valuation. Ps Even Yhoo >>June 4, 1999 Wireless phone carrier Sprint PCS has joined forces with Yahoo! to deliver e-mail, news, sports, weather and the like to digital phone customers. The move is among a growing number of initiatives to deliver digital information available on the World Wide Web to mobile phones. But as Sprint hyped the service, to be available late this year, some industry observers wondered how Yahoo! plans to make money from the deal and questioned whether Sprint's network will be up to the task. Getting Web information on a mobile phone is not like surfing the Web from a desktop computer. There are no graphics. There is no sound. The speed is snail-like compared to standard modem hookups. And in most cases, existing phones display just four lines of blocky text. Still, carriers, phone makers and a number of service providers, including San Diego-based Wireless Knowledge, are betting that consumers want more from their phones than just voice conversation. While new breeds of phones will be better equipped to handle Web information, wireless industry guru Andrew Seybold is skeptical of the Sprint-Yahoo! offering. He noted that Yahoo! makes money selling ads on its vast suite of Web sites."I can tell you one thing: People will not tolerate ads on their mobile phones," Seybold said. "And it's been proven time and again that people won't pay for sports, news and weather off the Internet. I don't know what their (Yahoo!'s) business model is." Ellen Siminoff, Yahoo!'s vice president of business development, said the company will experiment with a variety of models, including positioning the offering as a premium service or sending ad messages to wireless customers via e-mail. Noting that the market for wireless Web surfing is still developing, Siminoff said, "I'm sure there'll be unique ways to make revenue." Moreover, costs of implementing the service will be negligible, yet will increase traffic to Yahoo!. "It's not like there's no hope in sight," she said. But Seybold also doubted that Sprint's network is far-flung enough to reliably handle digital information. Most of today's phones don't have the memory to store long lists of contacts, e-mail addresses, schedules and such. That means users will have to retrieve their personal information from Yahoo! via Sprint. "Sprint's coverage is poor enough -- and I speak from experience -- that if I had to rely on Sprint to find out when my next meeting is, I'd be standing people up," Seybold said. Sprint spokesman Tom Murphy argued otherwise, saying the company's nationwide digital network is "basically already deployed" and is undergoing field tests. He declined to say how much the service will cost, but added that price plans will be structured so they're easy to understand. Murphy also said the Yahoo! offering will not compete with Revolv, a Wireless Knowledge service Sprint will carry that delivers e-mail, schedules and other information to any type of mobile device from corporate desktop computer networks. The Yahoo! service targets the mass consumer market, Murphy said. Revolv aims at corporations. Copyright 1999 Union-Tribune Publishing Co.<<