To: Johnny LaRue who wrote (32015 ) 6/6/1999 1:11:00 AM From: pitchlyn Respond to of 37507
(OT) Very interesting WSMI News Release Friday ---> WSMI.com Launches E-bay Style On-Line Turn-Key Auction Sites TORONTO, ONTARIO--World Sports & Music Inc. - WSMI.com (CDN:WSMI) specializing in on-line sports and entertainment collectible merchandise is pleased to announce it is introducing an opportunity through a licensing agreement for organizations and retailers to take advantage of the on-line auction phenomenon. WSMI.com, through its acquisition of BidAway.com, has created hybrid on-line auction sites that offer a 'turn-key' solution that is customized to fit any format. This opportunity allows individuals, retailers and associations to go on-line with their sales programs of products through a simple and well defined auction formats that include; software, full customization of each site, continual maintenance of each site, heavy traffic to each individual site through an on-going marketing and promotional campaign, as well as becoming members in the Internet Marketing Consortium (IMC) and the Independent On-Line Auction Owner's Association (IOAOA). WSMI.com will use News USA, Cable Print Network Marketing and the IMC to create awareness through on-going advertising and promotional campaigns to drive traffic and bidders to the franchised sites. WSMI.com has long term agreements with the above-mentioned companies to guarantee that Internet users will visit the newly created sites. Currently the IMC is receiving over 179 million hits per month and this traffic will be exposed to the WSMI.com group of on-line companies. News USA will run editorials throughout the United States to create awareness for WSMI.com and its licensees. This agreement is for two years and began June 1, 1999. Chris Bradshaw, CEO of WSMI.com explained the opportunity for the company by saying, "You can have the best site in the world but if no one knows that site exists, it will fail WSMI.com has spent over a year researching hundreds of on-line auctions to find out what works and what does not. Our experience and results have led to identifying 6 key points to a successful operation. These key points are fast and simple software, promotional advertising, high quality products, excellent product selection, auction pricing and partnerships. We have developed a world class marketing network to include all of these components to create a highly successful turn-key operation for all site owners. By addressing these concerns with solutions, our sites will be highly visible, allowing WSMI.com to build a network of specialized boutique auction sites and develop a powerful database." Each franchise owner will pay WSMI.com $20,000 US plus an annual licensing fee of $3,000 US that will cover the cost of hosting and maintaining each individual site. WSMI.com will also own the top inch and a half of each page of all franchised sites for marketing purposes through banner advertisements. WSMI.com will also control all databases generated from these sites. This data and the value that it represents will allow WSMI.com to compete aggressively in the marketplace. WSMI.com will continue to offer licensing opportunities to all groups interested in becoming an on-line vendor. WSMI.com will assist in developing all aspects of running a successful and profitable auction. By combining strong sales and marketing with desirable products, traffic will be driven to credible and well- maintained sites that will be easy for consumers and vendors to access and complete transactions. World Sports & Music Inc.-WSMI.com is a publicly traded company quoted on the Canadian Dealing Network (CDN) under the stock symbol CDN: WSMI. As of June 4, 1999 there are 29,651,488 shares issued and outstanding in the company. FOR FURTHER INFORMATION PLEASE CONTACT: World Sports & Music Inc. Paul Gorman (905) 257-4284 www.wsmi.com