| COLUMBUS, GA, Feb 02, 2009 (MARKET WIRE via COMTEX) -- Coastal Capital Acquisition Corp. (PINKSHEETS: CCAJ) -- Chief Executive Officer Frank Manzo
 anno unced the appointment of two new CCAJ board members, Lance Berger and Tom
 Allinder:
 
 "Mr. Berger is a highly respected and well known small cap consultant who has
 been working with public and private companies alike for over 15 years. His
 specialties include strategic planning, investor relations, mergers and
 acquisitions. I'm pleased to have him involved as a board member for CCAJ. Mr.
 Berger will also take the position of Chief Executive Officer and President of
 our newly formed subsidiary Coastal Capital Consulting, Inc. We feel given Mr.
 Berger's years in the business his experience will translate into assets for our
 company and its shareholders.
 
 "We as a board have also appointed Tom Allinder to the Board of Directors for
 CCAJ. Mr. Allinder will also serve as Chief Operating Officer and Director of
 Coastal Capital Consulting. Mr. Allinder brings to the table many valuable years
 of merger, acquisition, media and investor rela tions experience in the small and
 micro cap arena. Tom has worked with a number of firms such as New River
 Financial Group, HotStockChat.com, Inc. and Equity Consulting. He holds a
 position of high regard and is respected by his peers and we are pleased to have
 him aboard as well.
 
 "CCAJ has begun the move forward by filing in the state of Florida to create a
 wholly owned subsidiary, Coastal Capital Consulting, Inc. As a result we have
 also acquired the domain name coastalcapitalconsulting.com. Our goal with
 regards to a web presence is to have the corporate web site developed in the
 coming days and weeks. Our website will outline the business model that Coastal
 Capital Consulting/CCC is pursuing. That business model as stated in our last
 press release is to work with private companies that would like to go public
 through the IPO registration process as opposed to the shell reverse merger
 route. CCC will also provide certain consulti ng services to our clients after
 they become a public company, current public companies and private companies
 alike. This strategy will allow for multiple stock dividends for CCAJ
 shareholders that derive from the fees generated from the service's CCC will
 provide.
 
 "We feel there are many more private companies looking to gain exposure to the
 capital markets than there are corporate shells, clean or otherwise to support
 the demand. Needless to say cleaning up a shell is a costly and a time consuming
 task as well as a painful solution for existing shareholders. The registration
 process by contrast can be a much more cost and time effective solution for a
 private company to gain exposure to the capital markets. Providing of course,
 the client company can supply the needed subject prerequisites, which are an
 experienced management team, a good business plan, and at least 2 yrs of audited
 financials to go through the registration proces s and be successful. We have
 developed relationships with CPAs, an auditing firm and our own SEC attorney
 through the course of CCAJ's corporate cleanup quest. Those relationships will
 be utilized and exploited by CCC to execute its business plan going forward.
 
 "Lastly we are in talks with an array of private companies looking to go public,
 as we sign agreements we will make them known to the investing public. We are
 also talking to certain other personnel in the private to public industry to
 join our team, both for our subsidiary and or the parent company, CCAJ. We look
 forward to making further announcements in the very near future."
 
 
 
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