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Mawxwell Technologies MXWL has done it. They have turned themselves around from a defense contractor to a compaany, NOW with a product to fill huge demand. By high energy LIGHT PULSES, their FDA approved tech kills bacteria that spoils food. This effectively extends the shelf life of perishable foods.
Remember the big controversy with IRRADIATED food? MXWL's tech accomplishes the goal of extending food life in a very "palatable" way.
Here is the news:
Maxwell Technologies Receives FDA Approval of
Pulsed Light to Kill Bacteria on Foods
SAN DIEGO--(BUSINESS WIRE)--Sept. 19, 1996--Maxwell Technologies Inc.
(NASDAQ:NMS:MXWL) announced today that its PurePulse Technologies Inc. subsidiary has been advised by the U.S. Food and Drug Administration
(FDA) that its petition for the use of pulsed light (PureBright)
for control of bacteria, molds, yeasts, and other
microorganisms on food products has been approved.
"PureBright is a major advance in food technology that has the
potential to improve the quality and safety of the food supply,"
said Wayne Clark, President of PurePulse Technologies. "PureBright
provides an opportunity to extend the shelf life, quality and
safety of many products such as fresh meats, fruit, vegetables
and baked goods. The FDA's approval will allow us to aggressively
address important markets in the large and growing fresh foods
industry."
Added Kenneth F. Postashner, Maxwell's President and CEO: "Although
the FDA clearance of PureBright provides an opportunity to extend the
shelf life, quality and safety of many products such as fresh
meats, fruit, vegetables and baked goods. The FDA's approval will
allow us to aggressively address important markets in the large and
growing fresh foods industry."
Added Kenneth F. Potashner, Maxwell's President and CEO: "Although
the FDA clearance of PureBright relates to domestic use, there appear
to be substantial applications for our food technologies in
international markets as well. This latest FDA clearance is the
second for Maxwell.
Last October clearance was received for our CoolPure process for
the cool preservation of fluid foods such as liquid eggs, juices,
soups and sauces. When you add our PureBright process for water
treatment to our two food technologies, it is evident that Maxwell
Technologies offers a powerful family of products for
addressing very serious global needs for improving the safety of food
and drinking water."
The PureBright process uses very brief pulses of high intensity
white light to kill microorganisms in water and on the surface of
perishable foods.
PureBright illumination is similar in composition
to sunlight but significantly more intense when it flashes for a
fraction of a second.
By killing surface microorganism, PureBright can extend the
shelf life of many foods and reduce health risks associated with food-borne pathogens such as Salmonella and E. coli.
Laboratory tests have demonstrated 90%-99% reductions in Salmonella
on meats and a doubling of shelf life of certain baked goods.
In addition to treating food and water, the PureBright process is
also being commercialized for sterilizing food packaging materials,
medical and pharmaceutical products, and air.
Maxwell Technologies develops, manufactures, and markets
products and services involving purification systems, information'
technologies, and power conversion systems and components.
The company's advanced technology solutions are used in food
processing and packaging, health care, OEM PC manufacturing,
transportation, mining, and information technology markets, as
well as federal and local government applications.
--30--eh/sf*
CONTACT: PurePulse Technologies Inc.
Wayne Clark, 619/496-4100
URL: maxwell.com
COMPANY NEWS (sm) provided by Dow Jones/News Retrieval
Symbol Searched: MXWL
9/5/96 Maxwell Labs Changes Name To Maxwell Tech; Names Unit
Heads
SAN DIEGO (Dow Jones)--Maxwell Laboratories Inc. (MXWL) changed
its name to Maxwell Technologies Inc., effective Monday, and
named three unit presidents.
In a press release, Maxwell said it named Gregg McKee
president of the Energy Products unit, Kelly Hickel president of
the Information Systems unit and Walter Robertson was named
president of the Federal unit.
The new units are part of a reorganization announced June 24.
The company said it seeks to accelerate its timetable for
turning its technologies into ''rapidly growing sales and
income.''
McKee was president of Quantum Corp.'s (QNTM) Quantum Malaysia
unit.
Hickel, who has been with Maxwell for three years, was the
head of the company's Information Systems operations, which was
a unit of Maxwell's former S-Cubed division.
Robertson was chief executive of Biosolutions Inc., a startup
environmental cleanup company.
Maxwell expects ''substantial opportunities'' in surveillance
systems, information systems and space systems as a result of
the move of the U.S. Navy's Space and Naval Warfare Systems
Command to San Diego from Washington.
Maxwell Technologies will continue to trade under the symbol
''MXWL.''
(END) DOW JONES NEWS 09-05-96
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