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Microcap & Penny Stocks : PanAmerican BanCorp (PABN)
PABN 0.000010000.0%Mar 7 3:00 PM EST
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To: ColleenB who wrote (37776)6/10/1999 2:10:00 PM
From: PCModem  Read Replies (1) of 43774
 
"I wonder just how many paying clients use IT that they feel a need to engage in a "massive" campaign to get clients in their trading rooms."

Golly, I never thought of it that way. Makes me wonder about McDonalds and IBM. Their business must be lousy using the same logic.

Only you would question the need or advisability of advertising. Only you.

The idea that occurs to me is this: I-T appears to have enough paying customers to be able to (a) pay for advertising and (b) offer FREE training. As I recall, most competitors charge from $2,000 to $5,000 for day trading training. IMHO Providing such training for free is a great public service, a sign of confidence in both the training and the service, and suggests profitability of the business. Also, a very astute business strategy. The fact that most day traders lose money and the fact that the competition has to charge for such training suggests to me that the competition does not have a lot of happy customers and has to make money by selling training.

If I-T doesn't need to use fees from training to be profitable, then that is a sign they are doing a good job and a valid justification for advertising in order to increase business even more.

PCM

GO PABN!!!
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