Athlete Changes Name To Cat Food Brand Friday June 11 7:59 AM ET dailynews.yahoo.com
SYDNEY (Reuters) - In one of the most bizarre sponsorship deals ever seen, a top Australian Rules footballer has legally changed his name to a brand of pet food to help out his cash-strapped club.
Geelong Cats captain Garry Hocking told the Herald Sun newspaper that he had changed his name by deed poll to ''Whiskas,'' a popular cat food.
The newspaper said that under the terms of the deal, which was said to be worth between A$100,000 (US$66,000) and A$200,000, Whiskas would make a ''generous'' donation to the club and a local animal welfare center.
Hocking said he would change his name back after one week.
''It is just a light-hearted thing from a commercial point of view that will help get the club out of strife,'' Hocking said.
''I'm probably going to cop a little bit of flak, but I see it as a great thing for the footy club and Whiskas.''
(A$1 - US$0.66)
===================================================================== Notable Quotes
They really said it -- notable quotes in the news:
''... a lot of guys would like to be in my position, raising my kids and playing golf. ... I mean, my life is fine. It's not what it was, but that's life.''
-- O.J. SIMPSON, in an interview with People magazine. ==================================================================== Friday June 11 3:19 AM ET
Norman Lear 'Toons Up For Series
By Cynthia Littleton
HOLLYWOOD (Variety) - Norman Lear has inked a deal with Film Roman to develop an animated comedy series that takes an irreverent look at the aging process.
''Til the Fat Lady Sings,'' created by Lear and John Baskin, revolves around a group of people who gather daily at a senior citizens center.
The show will focus on ''those who are coping with the problems and challenges of old age, their main tools being hope, faith, courage, attitude and lots of humor,'' Lear said.
There's no word yet on network interest in the show, designed to be a prime-time vehicle.
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