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Technology Stocks : InfoSpace (INSP): Where GNET went!
INSP 139.83-0.5%3:22 PM EST

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To: Susan G who wrote (12977)10/18/1999 11:53:00 AM
From: KLP  Read Replies (1) of 28311
 
Re Mercata and also TRUSTe......

Saw a TV ad for Mercata this AM (the first I've seen) on NBC between 7-7:30 AM PDT...nice ad that explains the concept of Mercata...

Re the Top 10 Advertisers....Still waiting to hear comments about this....See my post last week.....is TRUSTe embedded in these sites???
KLP

Message 11523976

* * * * *
Nielsen//NetRatings: Top Ten Advertisers
October 4-10, 1999

Top advertisers, ranked by banner impressions, are based on data
from BannerTrack(SM), Nielsen//NetRatings' syndicated advertising
research report. An impression is counted each time an ad banner is
fully loaded onto a user's screen.

Advertiser(a) Impressions (000) Reach %
1. TRUSTe 212,469 14.1
2. Microsoft 86,343 25.3
3. Yahoo! 74,737 23.3
4. Amazon 42,823 20.5
5. Discover Brokerage 31,423 4.9
6. Next Card (NASDAQ:NXCD) 31,009 13.5
7. TD Waterhouse (NYSE:TWE) 29,575 3.5
8. America Online 28,004 14.1
9. E*TRADE (NASDAQ:EGRP) 25,509 4.1
10. Ad Council 22,899 5.7
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