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Non-Tech : Lighting Science Group Corporation (OTC Bulletin Board: LSCG
LSCG 0.0000300-70.0%Mar 7 3:00 PM EDT

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From: Savant8/29/2011 10:09:45 AM
   of 35
 
Lighting Science Group and Dixon Technologies Announce World's First Sub-$15
Ultra-Efficient 60 Watt Equivalent LED Bulb

Companies Full Range of High-Performance LED Lighting Products will Transform the
Indian and Emerging Countries' Lighting Markets

NEW DELHI, India and SATELLITE BEACH, Fla., Aug. 29, 2011 /PRNewswire via COMTEX/
-- At a press conference held today in India, Lighting Science Group (LSCG), the
world's premier maker of LED lighting solutions, and Dixon Technologies India
Pvt. Ltd, a world-class electronics products manufacturer in India, unveiled one
of their first joint products: a high-performance, sub-$15 omnidirectional
60-watt equivalent A19 LED bulb that will be available in India by the end of the
year and will be sold worldwide by Lighting Science Group early next year.
Utilizing Lighting Science Group's revolutionary technical design, the bulb is
the first in a series of products being jointly manufactured and distributed by
the two companies. The full line of products will include street lights, outdoor
and industrial light fixtures and replacement bulbs that will set a new standard
for lighting product performance, producing more light for less energy than any
similar products currently available in India.

The Indian market for LED lighting is expected to grow to $400 million by 2015
(53% per annum), making it one of the fastest-growing sectors of one of the
fastest-growing economies in the world. According to India's Ministry of Power,
the country plans to build 80 new coal-fired power plants to keep up with rising
electricity demand over the next 5 years, and the potential savings from simply
changing light bulbs to the new LED technology can significantly reduce they
county's electricity demand by as much as 40%.

"With India's peak load electricity deficit expected to increase upwards of 15%
in the near-term, the adoption of energy efficient technologies will prove
critical in meeting India's infrastructure needs and demands of continued
economic growth. Our partnership with Lighting Science Group will make LED
technology available for large scale implementation in the Indian market and we
expect to be the market's leading seller of LED lighting within two years," said
Sunil Vachani, chairman and managing director of Dixon Technologies.

Consistent availability of good quality electricity can be a constraining factor
on economic growth, and moving to LED lighting is the low lying fruit of
efficiency initiatives without polluting the environment: easy to implement with
rapid repayment of the investment from power savings. The newly announced
Lighting Science Definity? bulb fits perfectly into existing screw-in light
sockets and creates a clean, bright light level equivalent to a conventional
60-watt incandescent bulb using 85% less electricity and is designed to handle
the variable quality of power in India and other emerging economies. Even
compared with relatively efficient compact fluorescent lamps (CFLs), the new bulb
uses 35% less electricity and, unlike all fluorescent lights, contains no toxic
mercury. At a retail price that is below $15, the payback from electricity
savings versus traditional incandescent light bulbs is 8 months and the LED bulb
has an expected life of approximately 8 years.

"With 800,000,000 incandescent light bulbs and 300,000,000 CFLs sold in India
each year, the market is ripe for these highly efficient, long lasting and
nontoxic products," said Atul Lall, deputy managing director of Dixon
Technologies. "The economic and environmental implications of this partnership
are significant: old-style light bulbs use 60 billion units of electricity each
year, 7% of India's total, and our Lighting Science Group Definity? lamps could
save over 70% of that, equivalent to 32 coal fired plants with 500MW capacity."

With its high efficiency, long life and high quality light, LED technology is
transforming the $100 billion global lighting industry. That is why the Indian
government is targeting LED lighting as a sector of excellence and as a driver of
the future Indian economy.

"As India undergoes an infrastructure transformation in the next few years, the
country has an unprecedented opportunity to leapfrog the rest of the world by
becoming an early, large-scale adopter of LED technology," said Jim Haworth,
chairman and chief executive officer of Lighting Science Group. "Augmenting our
production capabilities by utilizing Dixon Technologies' manufacturing facilities
in Noida, we'll be able meet the expected strong demand from individuals,
businesses and government in India and I expect that our LED lighting
products-particularly the new 60-watt equivalent bulb--will quickly become some
of the best selling lighting products in the world."

About Dixon Technologies

Headquartered in Noida, India, Dixon is a leading Electronics Manufacturing
Services (EMS) provider focused on delivering high quality, cost effective
solutions for consumer electronics, lighting, set top boxes and home appliances
for the domestic (India) and international markets. With fiscal year 2009-2010
revenues of USD $200 million (Rs.1000 Crores), Dixon provides its customers with
world-class electronics products through a network of manufacturing facilities
spread across India. Dixon is ISO 9000 & 14001 certified.

All of Dixon's facilities are audited and approved by Multinational Customers, as
per their global standards. This ensures that customers are able to optimize
their operations by lowering their costs, providing reliable and safe products to
their customers and reducing their time to market.
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