Learning Company Announces Exclusive Distribution Agreement with Interplay For Mario Teaches Typing
CAMBRIDGE, Mass., April 6 /PRNewswire/ -- The Learning Company, Inc. (NYSE:TLC) announced today that its wholly-owned subsidiary Mindscape, Inc. has signed an exclusive agreement with Interplay Productions, an entertainment software company, to distribute Mario Teaches Typing and Mario FUNdamentals.
Kevin O'Leary, The Learning Company's President said, "We are excited about the addition of the exclusive Mario license to our line-up of internationally recognized brands. Mario Teaches Typing, which is designed for younger children, has sold more than 800,000 copies, making it a strong complementary product to our Mavis Beacon Teaches Typing product, which is designed for older age children and adults. Combined with TLC's other typing product lines, The Learning Company, according to PC Data, in 1997 had a 58% share of dollar sales in the U.S. retail market typing category."
Mario Teaches Typing
Mario Teaches Typing 2 is the sequel to the all-time best-selling children's typing game Mario Teaches Typing. This upgraded version features an on-screen magic keyboard with color-coded keys and fingers. Mario Teaches Typing 2 also includes an option for students, teachers, or parents to create their own lesson plans, as well as a lesson editor that enables parents and teachers to generate reports and reward progress with certificates of achievement. Mario's on-screen guide book provides easy reference for typing tips.
Mario FUNdamentals
Mario's FUNdamentalsT brings favorite childhood games to life. Children of all ages are invited to play the classic games of Checkers, Go Fish, Dominoes, Yacht, and Backgammon against one of the world's most recognized licensed characters. Easy on-screen instruction and the familiar voice of Mario guide children through the games as they develop critical thinking, reading, and math skills. Colorful animated sequences delight and entertain children. Mario laughs, plays jokes, and offers words of encouragement round after round. |
