SI
SI
discoversearch

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor.  We ask that you disable ad blocking while on Silicon Investor in the best interests of our community.  If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.
Pastimes : Laughter is the Best Medicine - Tell us a joke

 Public ReplyPrvt ReplyMark as Last ReadFilePrevious 10Next 10PreviousNext  
To: Joseph G. who wrote (217)11/6/1996 10:21:00 AM
From: Robert Northington   of 62578
 
Why we won the war and why we should not fear the economic might of Japan

Matsushita Electric is promoting a new Japanese PC targeted at the
>> Internet. Panasonic has developed a complete Japanese Web browser, and
>> to make the system "user-friendly", licensed the cartoon character
>> "Woody Woodpecker" as the "Internet guide." Panasonic eventually
>> planned on a world version of the product.
>>
>> A huge marketing campaign was to have introduced the product in Japan
>> last week. The day before the ads were to be released, Panasonic
>> suddenly pulled back and delayed the product launch indefinitely.
>>
>> The reason: the ads featured the slogan "Touch Woody - The Internet
>> Pecker." An American staff member at the internal product launch
>> explained to the stunned and embarrassed Japanese what "touch woody" and
>> "pecker" meant in American slang.
>>
>> -From EE Times, October 8, 1996
Report TOU ViolationShare This Post
 Public ReplyPrvt ReplyMark as Last ReadFilePrevious 10Next 10PreviousNext