Here's the complete release...
Wednesday June 10, 8:01 am Eastern Time
Company Press Release
Cox Technologies Inc. to Manufacture and Market
"FreshTags" - a New Breakthrough Food Monitoring
Technology
BELMONT, N.C.--(BUSINESS WIRE)--June 10, 1998--Dr. James L. Cox, president of Cox
Technologies Inc. (OTC BB:ERES - news), announced Wednesday that the corporation has
received approval from the NIH Office of Technology Transfer to acquire commercial license rights
from the Food and Drug Administration (FDA) to patented key technology.
The technology developed over a period of four years at the Jefferson National Laboratories for the
FDA, will be used by the company to create small inexpensive tags or labels which can detect the
early signs of the loss of freshness in seafood.
The company will be marketing the technology in a series of product forms, all under the trademark
''FreshTag(TM)''. The tags actually ''sniff'' certain key chemicals and respond with a color change
from white to a bright pink.
The company plans several ''FreshTag(TM)'' trials with major supermarket chains and food service
organizations over the next two months, Cox noted. These trials will initially focus on testing frozen
shrimp that are thawed prior to consumer sale. This has been a major problem for the market
managers or food service personnel to determine if the frozen shrimp are really fresh. The tags can
detect early signs of decomposition, and so warn of bad conditions while they can be caught and
corrected.
''FreshTags(TM)'' accomplish this by minute traces of the chemical trimethylamine (TMA). TMA
signals the onset of fishy odor and other aspects of seafood spoilage. ''FreshTag(TM)'' technology
is a platform that can be extended to the detection of other volatile compounds of significance to the
food industries, Cox noted.
Cox stated, ''The applications of this technology are greater than just testing for the freshness of
shrimp. We are exploring the full range of applications to food processing, inspection and eventual
consumer packaging.''
Although the company will initially pursue sales in the U.S., the FDA license is for worldwide sales,
noted Cox.
Cox Technologies information is available at their website: www.cx-en.com.
Contact:
Cox Technologies Inc., Belmont
Dr. James L. Cox, 704/825-8146
704/825-5128 (Fax)
cxen@loclnet.com
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