The Napeague Letter is one of three online investment services featured in the current issue of ComputerWorld, the weekly trade newspaper for IT professionals.
The following article appears under the headline, "Spreading the Word":
Earlier this year, Bob Davis launched "The Napeague Newsletter," a bimonthly report that provides analysis and commentary on stocks. Long term, he said he would like to establish himself as a key Internet "content provider" to the investment world.
Davis has an MBA from Harvard and more than 15 years experience as a chief financial officer, so he knows his way around financial reports. He left his most recent CFO post in early 1995. Since then, he's done some consulting gigs and managed his investments.
Davis says that as a private investor, he had long documented his research for his personal use. He was also growing increasingly frustrated by what he considered erroneous investment information on public bulletin boards. So he started posting messages on these boards to let people know that he would provide them with his own research if they were interested.
Before long, he was sending his research to hundreds of investors. In August, he decided to turn this effort into an official newsletter operation. Davis now has 1,700 subscribers. It's a bare-bones operation. Davis doesn't charge for the newsletter, so he doesn't spend time on bookkeeping. He does spend more than half of his time each week on research and writing. His only real cost is the $20 flat-rate fee he pays his Internet access provider.
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