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Strategies & Market Trends : HomeLife: A Global Franchise Real Estate Company (HMLF)

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To: V$gas.Com who wrote (12)7/24/1998 9:26:00 AM
From: EubieV  Read Replies (2) of 383
 
I will verify this today.
I really don't feel comfortable throwing around numbers, even if it's just to quote what the float is. I know it's small and I remember a couple months ago hearing that it was around those numbers. Someone more astute with numbers needs to jump in here. I'm a marketing/communications type person.

One thing I hope doesn't happen here that I've seen happen elsewhere on SI--people start bombarding the company with phone calls. This company is so professional--I can't even begin to picture what an onslought of phone calls from SI investors would do.(I can't help buy giggle here) If you live anywhere in the Southern CA area though, I would encourage you to visit their offices. Or, in Canada, they have a lot of offices. I know they have a "Main" office in Michigan too. When their website is updated, it will be easy to identify all the Homelife Realty offices in the US.

Here's another thing I can comment on later-- The computer savvy of this company. I like it. The real estate market has lagged behind in taking advantage of the internet. Believe me, I know, at one point I was helping a friend design websites for the New Home Industry. Anyway, it appears that Homelife is fully embracing the computer technology. I know they have an Intranet system, connecting all their agents, listings, etc. And I have information from them on "House by Mouse," an exclusive on-line color picture listing service.

When I have time to post here, you'll all probably notice sooner or later that my area of expertise is Marketing. Because of my background in this area, it's naturally one of the most obvious ways for me to evaluate companies. So, I can share a lot about Homelife from that angle--But I'll leaving the number crunching and Stock price Watch up to others.

Oh, I do know this though--the company has LITTLE to NIL debt.
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