NEWS:
(PR NEWSWIRE) Perceptronics Adds David Goldsmith to IC3D Marketing Team
Perceptronics Adds David Goldsmith to IC3D Marketing Team
WOODLAND HILLS, Calif., June 30 /PRNewswire/ -- Perceptronics, Inc.
(OTC Bulletin Board: PCTR) today announced that David Goldsmith, a highly
regarded television and convergent media expert, will work with the Company to
help market and develop new applications in entertainment, e-commerce and
education for Perceptronics' IC3D(TM) Framework for Collaborative 3D on the
Internet. Mr. Goldsmith will coordinate his efforts with those of November
Lazar Scher (NLS), the well-known Hollywood marketing consulting and product
licensing firm with whom Perceptronics has a non-exclusive agreement for IC3D
marketing in entertainment and related industries.
Dr. Gershon Weltman, Perceptronics' chairman and chief executive officer,
said, "David Goldsmith adds another dimension of expertise and ability to our
emerging marketing team. He is particularly strong in the area of convergent
media -- such as enhanced television -- a potentially large future market for
IC3D. David is already working with NLS on other projects as well, because
his capabilities and interests mesh so well with theirs."
David Goldsmith said, "I am honored to be included in the company of the
talented computer scientists, engineers and entrepreneurs who have enabled the
cutting edge media convergence applications that the IC3D Framework offers.
This technology crosses over all Internet business applications, and I am
delighted to be part of the IC3D team."
Dr. Weltman said, "David's background is television. He is a highly
talented and experienced broadcast executive with more than 25 years of
continuous work in the Hollywood production community. David has supervised
or produced hundreds of hours of television programming including "Shogun,"
"Winds of War," "Max Headroom," "Valerie," "Perfect Strangers" and "She's The
Sheriff." As a senior manager and creative affairs specialist, he has
controlled the budgets and run the programming operations for various
organizations including Grant-Tribune Productions, Lorimar Television, Gaylord
Productions, Chuck Fries Productions, Paramount Television and MGM
Television."
"David currently heads a full service program/marketing consulting firm,"
Dr. Weltman continued, "that assists new and established companies with
high-level development and marketing contacts to major media outlets. His
clients have included MTM/Family Channel, Pixo Digital, Leucadia Film Corp.,
Team Entertainment, Feature Films for Families, Yello Dyno, Aim High, Inc.,
Insurance Broadcast Systems, University Access, ECW and Television Restaurant
Corp."
"In addition, David is developing other new media capabilities in the
emerging ancillary markets that include home video, direct response,
transactional television, cause-related marketing, enhanced television
production, and Internet broadcasting. He is currently promoting
relationships between new media companies and traditional entertainment
companies as the convergence of media continue to evolve. Perceptronics
believes these areas will be fertile future grounds for application of
collaborative 3D capabilities."
Perceptronics performs research and development and manufactures and
markets computer-based simulation systems and software for military and
commercial training and decision support. Further information about
Perceptronics and its products can be found on the Internet at
www.perceptronics.com.
Statements regarding the Company's expectations about growth and marketing
strategies, new and existing products, future financial performance and other
Forward Looking Statements are subject to various risks and uncertainties,
including, without limitation, technological factors, competitive factors,
cash flow factors, ability to obtain required financing and uncertainties
relating to foreign and defense-related sales. These and other risks and
uncertainties are discussed in greater detail from time to time in the
Company's SEC filings and reports.
SOURCE Perceptronics, Inc.
-0- 06/30/99
/CONTACT: Dr. Gershon Weltman of Perceptronics, Inc., 818-884-7470, or
fax, 818-340-6067/
/Web site: perceptronics.com
(PCTR)
CO: Perceptronics, Inc.
ST: California
IN: CPR MLM ENT |
