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Technology Stocks : RealNetworks (NASDAQ:RNWK) -- Ignore unavailable to you. Want to Upgrade?

To: Scott C. Lemon who wrote (3880)	7/15/1999 12:48:00 PM
From: Dealer	Respond to of 5843

REALNETWORKS AND THE ASSOCIATED PRESS JOIN FORCES TO PROVIDE AP NEWS CONTENT TO LEADING NEWS ORGANIZATIONS USING REALAUDIO AND REALVIDEO AP Member Newspaper and Broadcast Web Sites - Tribune Interactive, The Los Angeles Times' latimes.com, The New York Times on the Web, USATODAY.com, washingtonpost.com and Arizona Central - to Provide Audio/Video News Programming Using RealNetworks' Real Broadcast Network PR NEWSWIRE - July 15, 1999 12:00 SEATTLE and NEW YORK, Jul 15, 1999 /PRNewswire via COMTEX/ -- RealNetworks(R)(Nasdaq: RNWK), the recognized leader in media delivery for the Internet, and The Associated Press, the world's oldest and largest newsgathering organization, today announced an agreement to provide AP audio and video packages using RealAudio(R) and RealVideo(R) to AP member newspaper and broadcaster Web sites. News organizations will receive daily video news and audio news packages via RealNetworks' Real Broadcast Network and its distributed multi-tier Internet broadcast architecture. Additionally, AP will deliver, via RealNetworks' Real Broadcast Network, one daily live event, such as a presidential news conference or a space shuttle launch, and continuously updated news, sports and business audio updates from AP Radio. "We're pleased to be working with RealNetworks to provide our members with multimedia for the first time on an a la carte basis for their Websites," said Jim Kennedy, director of AP's Multimedia Services. "AP is in a unique position to lead the news industry in providing multimedia to its online users with high quality news video from APTN, AP's international video arm,and audio news reports from AP Radio." Internet users will need the RealPlayer(R), which may be downloaded for free from www.real.com, to access the AP news content from the news Web sites. RealNetworks holds 85 percent of the market share of streaming media on theWeb. Several members of the AP cooperative will begin displaying the RealAudio and RealVideo packages this summer. Among the members participating are the Los Angeles Times' latimes.com; The New York Times on the Web; USATODAY.com; washingtonpost.com; Central Newspapers' Arizona Central, online home of The Arizona Republic; and Tribune Interactive, which includes the Web sitesof the Chicago Tribune, The Orlando (Fla.) Sentinel, the Sun-Sentinel of South Florida, the Newport News (Va.) Daily Press and 18 Tribune television stations, including WPIX New York, WGN Chicago and KTLA Los Angeles. "RealNetworks' Real Broadcast Network was a natural choice for the AP because of its established, multi-tier network, which will allow hundreds of sites to simultaneously stream audio and video to potentially millions of users," Kennedy said. "We're thrilled to be working with The Associated Press to deliver streaming multimedia to the world's largest collection of newspapers," said Len Jordan, senior vice president, Media Systems, RealNetworks, Inc. "This agreement further extends RealNetworks leadership by enabling millions of Internet users to experience high quality narrowband and broadband news programming in RealAudio and RealVideo through RBN's distributed, multi-tierarchitecture." "Tribune Interactive has been a leader in using multimedia on its online news sites, and we very much look forward to working with the AP to help expand our customers' multimedia news experience," said Scott B. Anderson, executive producer for Tribune Interactive. About Real Broadcast Network Real Broadcast Network (RBN) is the first distributed multi-tier network that enables millions of Internet users to gain direct access to higher quality narrowband and broadband multimedia programming. Specifically designed to maximize the quality, reliability and reach of Internet broadcasts, RBN provides turnkey broadcast solutions for content providers and corporations to deliver live and on-demand multimedia programming over the Internet. For more information about RBN, please visit rbn.com. About RealNetworks RealNetworks, Inc., based in Seattle, is the recognized leader for media delivery for the Internet. It develops and markets software products and services designed to enable users of personal computers and other consumer electronic devices to send and receive audio, video and other multimedia services using the Web. RealNetworks can be found on the World Wide Web atwww.real.com About The Associated Press Formed in 1848, The Associated Press is the world's oldest and largest newsgathering organization, serving more than 15,000 news outlets worldwide with news, photos, graphics, audio and video. AP Multimedia Services produces The WIRE, wire.ap.org, AP's continuously updated multimedia news Web site that is available to AP newspaper and broadcast member Web sites. For more information, please contact your local AP chief of bureau or Jim Kennedy, AP Multimedia Services in New York, 212-621-7200, or visit www.ap.org NOTE: RealNetworks, RealAudio, RealVideo and RealPlayer are trademarks or registered trademarks of RealNetworks, Inc. All other companies or products listed herein are trademarks or registered trademarks of theirrespectiveowners. SOURCE RealNetworks, Inc. (C) 1999 PR Newswire. All rights reserved. prnewswire.com -0- CONTACT: press only, Jenny Sorensen of RealNetworks, 206-674-2374, or jenny@real.com; or Janis Magin of The Associated Press, 212-621-1724, or janis_magin@ap.org /Company News On-Call: prnewswire.com or fax, 800-758-5804, ext. 119814 WEB PAGE: ap.org rbn.com real.com GEOGRAPHY: Washington New York

To: Scott C. Lemon who wrote (3880)	7/15/1999 1:16:00 PM
From: Pruguy	Read Replies (2) \| Respond to of 5843

Scott, I understand your much more technologically educated than I am but I have some questions: I think a 3-4 year lead is insurmountable if Real stays on the eight ball. What makes you think otherwise.....You are correct that what truly matters is the formats which the streams are created in. As a broadcaster, since real has such a lead in market share, why would any broadcaster not stream in their format, eliminating nearly all the potential viewers. I have to believe many folks are like me and don't want 3,4 5 whatever number of players on their hard drive when you can get by quite well with the right one or two...Unless Real blows it, I don't see anyone ever getting more than a fifth of their share for several years. Apple has already shown that its not all about the best technology, but the ability to market it right and make it the standard. here again this is for Real to loose. I suspect that where Apple will be very strong is in a narrow niche market where as Real will be the dominant format/player for some time to come. Don't forget,real has agreements with athm,and web tv and liberate for the cable entry. No one else has this level of penetration Any thoughts are welcome.