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Microcap & Penny Stocks : TSIG.com TIGI (formerly TSIG) -- Ignore unavailable to you. Want to Upgrade?

To: cicak who wrote (34802)	9/14/1999 10:43:00 PM
From: Suzanne Newsome	Read Replies (3) \| Respond to of 44908

A few thoughts on selling the MusicCard. We have had no news. They sent out that irritating PR announcing an option plan, of all things. The stock price continues to drift downward. The selling seems endless. Nobody's local high school is using the card. No one can explain the card. No one will buy the card. NetTaxi can't figure out how to plug in their computer. Morale is nonexistent. Several million of us are about to be blown to smithereens by a basher named Floyd. Resolve is waning. Reality check, folks. School fundraising is a multi-multi-million dollar business. It has been done for years and years in the past and will be done in the future until the public decides to fund public education at a reasonable level. (Read that: "for a long time to come.") Motivation comes from teachers, peer pressure, prizes, trips, activities, band uniforms, music instruments, etc. FACT: TSIG is not inventing school fundraising; they are jumping on board a runaway train. The MusicCard was chosen from many options by Lifetime Learning to be one of their four fundraising choices. LL could have chosen many other products from many other companies. LL has been around for awhile, and they know what they are doing. They advised TSIG on how to approach the schools. This is not trial-and-error on TSIG's part. TSIG will have to penetrate a market that has belonged to other companies. Can they do it? I don't know. Lifetime Learning obviously thought so, or they would have chosen a company they thought would be more successful. I strongly agree with johngmack when he says the MusicCard is not an impulse buy in front of the supermarket. It costs too much, and it is too complicated to explain. After all, what is there to understand about a candy bar? The MusicCard has a limited market. It will only appeal to people who buy CD's and tapes and to people who would like to save a buck. I estimate this market at 75-80 people. NO!!! Get serious! This is millions and millions of people. It is huge! People will go to trouble to save money. Think about a family with a couple of teenagers. They can save significant money over the course of a year on their CD purchases. Plus, they supported their school. I also believe people view a school differently from kids who are supporting an expensive hobby. People will buy their nephew's MusicCard sold for his school even if they never intend to use it. The smart ones, of course, will use it or give it as a gift. I also believe that the card could have tremendous appeal in small towns and rural areas where people do not have easy access to stores with huge music selections. If Amazon.com had existed when I was a kid, I would never have had a dime to my name, but I would have had a pretty good collection of books. When I hear that people are no longer buying CD's, that people are uninterested in saving money, when schools no longer need to raise funds, I will sell my TSIG. Does that mean you should buy TSIG? Yes, if you have money you can afford to lose, if you have a high tolerance for risk, if you have read the SEC documents, and if you can accept the past failures of management. Regards, Suzanne