To: James Thompson who wrote (13091 ) 9/24/1999 10:53:00 AM From: Mark Peterson CPA Read Replies (1) | Respond to of 19700
Jim, FWIW: Massachusetts-Based Online Venture Firm CMGI Picks A Partner in Asia Sep. 24 (The Boston Globe/KRTBN)--Looking to expand its stable of leading Internet firms into Asia, Andover-based CMGI Inc. is partnering with Pacific Century CyberWorks Limited of Hong Kong. CMGI has agreed to give $350 million in company stock to PCC in exchange for PCC shares of equal value. The two companies are in the process of negotiating two other deals, which could help them seek out investment opportunities in promising Asian Internet firms. Separately yesterday, CMGI affiliate Engage Technologies Inc. agreed to acquire a California advertising services company for $193 million in stock. PCC was born out of Star TV, a Chinese satellite television venture that was sold in 1995 to Rupert Murdoch's News Corp. Today the company is betting heavily on Asian Internet projects, including a joint venture with Intel Corp. to build broadband Internet services in Asia. CMGI, which once specialized in collecting mailing lists of American college professors, has in recent years become one of the world's most successful investors in Internet ventures. The firm has equity stakes in some of the Internet's best-known companies, including the Lycos and AltaVista search portals. Now that they've swapped stock, PCC and CMGI are negotiating the creation of a new joint venture company to invest in Asian Internet startups. It would also market service from the CMGI companies to these startups. For instance, a Taiwanese Web portal might be persuaded to use the Lycos search service on its Web site. Also on the table is a plan that would allow CMGI to invest in any new Internet firms in which PCC invests. PCC would be given an equal opportunity to put money in companies that attract CMGI's dollars. Bill White, CMGI executive vice president of marketing, said his company sees the deal as its first major step into a vast new market. "We think that the Asian market, and China in particular, offers enormous upside," said White. "It's really the next frontier as far as we're concerned." In yesterday's Engage Technologies deal, the Andover-based provider of Internet marketing software, said it will acquire closely held AdKnowledge Inc., based in Palo Alto, Calif. With 82 employees, AdKnowledge, a marketing management services firm, lost $7.7 million for the six months ended June 30, on revenue of $1.64 million. AdKnowledge functions as an electronic-advertising consulting group, working with Internet companies and their advertising agencies. Clients include eBay, eToys, and SportsLine. Engage hopes that the acquisition will lead to greater use of its software for tracking the ways computer users surf the Web. CMGI owns about 80 percent of Engage. Under the terms of the agreement, CMGI will initially acquire AdKnowledge for CMGI stock worth about $170 million. CMGI will then transfer control of AdKnowledge to Engage in return for shares of Engage worth about $193 million. The exact number of shares will be determined at a later date, an Engage spokesman said. CMGI shares closed down 1 1/16 to 81 on the Nasdaq stock exchange. Staff reporter Ross Kerber contributed to this article. By Hiawatha Bray -0- Visit The Boston Globe on the World Wide Web at boston.com (c) 1999, The Boston Globe. Distributed by Knight Ridder/Tribune Business News. CMGI, END!A$19?GL-NET-VENTURE