SHOWSTAR ONLINE.COM REPORTS 2.3 MILLION HITS AT ARTSTAR.COM
NEW YORK, Dec 16, 1999 /PRNewswire via COMTEX/ -- Showstar Online.com, Inc. (OTC Bulletin Board: ABID) announced today that traffic to its art mega-site Artstar.com for the two weeks ending December 9 increased 400% over the first two weeks of operations ended November 12.
Over 2.3 million hits were recorded on the site in the six weeks following the Artstar.com launch October 28, 1999 and traffic continues to rise with the site now averaging over 2,000 unique users daily. The average user session length tripled over the same time period from four minutes to an average of over twelve minutes. The site's Coca-Cola Memorabilia Auction (The Taste of The Century) has experienced average user sessions of over twenty-two minutes.
The increase in traffic coincides with the commencement of the Company's on-line advertising which began November 18, a major print advertising campaign which began December 6, and publicity surrounding the Company's first online auction, including coverage by hundreds of newspapers across the nation such as The Wall Street Journal, The Boston Globe and also CNN.com and USAToday.com.
"The amount of time visitors are spending on the site is particularly encouraging," said CEO John Punzo. "In addition Artstar.com has increased its feature set over the past two weeks, adding an online auction platform and full e-commerce functionality. Over 25,000 art-related items are now for sale on the site, including original art, reproductions, books and gifts. With tens of thousands of additional items expected to be added before the New Year. Our advertising campaign is hitting high gear, with full page ads already appearing in several major publications including The New Yorker, The New York Times Magazine, Wired, and Art and Auction magazine, with more hitting the street in the days to come."
About Artstar.com Artstar.com is the premier art mega-site for "Everything Art." This is the first site to successfully combine a wealth of art-related content and experiences in one online location featuring: exhibitions, auctions, education programs, appraisal and restoration services, shopping, access to artists, festival information, virtual art galleries, and much more. Artstar.com makes the world of art, antiques, and collectibles available to everyone on the Internet and has something for everyone from the seasoned art collector to the amateur enthusiast. Artstar.com is a division of Showstar Online.com, Inc. Visit the site at artstar.com.
About Showstar Online.com Showstar Online.com, Inc. is a premier developer of Internet websites and e-commerce solutions. The Company has established a unique and scalable e-commerce infrastructure by developing and integrating several leading edge technologies. Showstar will design each of its unique websites to provide information-enriched content that is directed at lucrative target market segments. The Company's flagship website property is Artstar.com.
"Safe Harbor" Statement Under The Private Securities Litigation Reform Act of 1995: The statements in this press release that relate to the Company's expectations as to risks, in regard to the future impact on the Company's material results, are forward-looking statements. These forward-looking statements include terminology such as "premier" and new products in development, and are subject to risk factors such as competition, management of growth, financing, and other risk factors within the meaning of the Private Securities Litigation Reform Act of 1995. The results anticipated by any or all of these forward-looking statements may not occur.
Artstar.com is a trademark of Showstar Online.com. All other trademarks are trademarks and properties of their respective owners.
SOURCE Showstar Online.com (C) 1999 PR Newswire. All rights reserved. prnewswire.com -0- CONTACT: Barry Forward, VP Communications of Showstar Online.com, 888-616-9333, or barry@showstar.com; or Public Relations, Diahann Reyes of Neale-May and Partners, 650-328-5555, ext. 264, or dreyes@nealemay.com; or Investor Relations, Julie Glen or Mona Walsh, both of FOCUS Partners LLC, 212-752-9445, or abid@focuspartners.com, all for Showstar Online.com WEB PAGE: showstar.com GEOGRAPHY: New York INDUSTRY CODE: ENT MLM SUBJECT CODE: OTC |