To: Ausdauer who wrote (8135 ) 11/15/1999 9:06:00 PM From: Binx Bolling Respond to of 60323
Memorex Enters CompactFlash Storage Market Click on our sponsors! Updated 9:01 AM ET November 15, 1999 LAS VEGAS, COMDEX BOOTH # 5123, Nov. 15 /PRNewswire/ -- Memorex is entering the CompactFlash(TM) arena, and they're entering in a big way according to President Mike Golacinski. "Our dominant position in the CD-R/RW media market is fueling our entry into CompactFlash. We're convinced it's the medium of the future." Memorex, is a longstanding leader in computer storage and transport media. In fact, in the month of September '99, Memorex held a commanding lead in CD-R/RW retail market share with an impressive 33% of dollar volume in the US, according to PC Data. Even more impressive when you consider that the brand also held the leadership position of 24% in unit sales. In 1999, CompactFlash memory card sales have been driven by the expansion of the digital camera market. Next year MP3 audio, digital books and price reductions will accelerate growth rates even further. According to the IDC research, the demand for CF cards next year will exceed 8 million units. By 2001 it will be at 13 million, and in '02 it will top 22 million units. "The market for CompactFlash is expanding at an incredible rate, and Memorex is positioned to take a leadership position as this new medium gains popularity," commented Maggie Chen, Product Manager and the Memorex representative to the CompactFlash Association. Memorex CompactFlash memory cards and card readers will be available Q1, 2000. Plans call for card capacities ranging from 4 to 128MB. Additional products will be announced as this hot new technology unfolds. Developers have already announced capacities for phase-two products and have disclosed future plans for capacities reaching one gigabyte. Memorex is a industry leading manufacturer and marketer of computer media products, computer peripherals and accessories. In addition to its computer products, Memorex continues to maintain its own line of audio and video media products. Since the early 70's, Memorex has been one of the most widely recognized names in the consumer electronics industry. Today, it remains a well-respected brand in both the consumer electronics and computer industries. Memorex is headquartered in Santa Fe Springs, CA., and is a subsidiary of Memtek Products, Inc. For more information on Memorex products, call 1-800-636-8368, or visit the company's web site at www.memorex.com. Contact: Jim Noyd of Jefferson/Acker, 310-374-5904, jim_noyd@acker.com; or Maggie Chen of Memorex, 562-906-2884, mchen@memorex.com