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Strategies & Market Trends : Gorilla and King Portfolio Candidates -- Ignore unavailable to you. Want to Upgrade?

To: Uncle Frank who wrote (12092)	12/5/1999 3:59:00 PM
From: Mike Buckley	Read Replies (1) \| Respond to of 54805

Frank, I'm challenged by your assertion that my items are continuous innovations and that they don't employ new technologies. As to my item #1 that addresses personal choice issues, Lucius Lamar has eloquently addressed the issue of emotional changes product adopters must endure that are so substantial that they become discontinuous in nature. At times they even pose a cost of switching. The example he has used most often is that of salespeople having to endure profoundly difficult changes when embracing sales force automation software. It affects their on-the-job daily lifestyle by requiring that they learn entirely new computer and communication skills. Moore also agrees with Luke in his assessment that the emotional changes are dramatic enough to be considered an aspect of the discontinuous nature. I can't immediately document where he wrote about it but I'm reasonably certain that I didn't dream about it. It might have been in Tornado instead of Game. My point is that the need of a new technology is not an all-encompassing criterion of discontinuity nor innovation. The tendency most humans have for being satisfied with, secure with, and comfy with the status quo requores that they be innovative in the ways they deal with the discontinuity. Emotional willingness to embrace the changes are signifcant aspects of discontinuous innovations. As to my item #2 that address the requirement that IT departments deploy different network systems, this is where my background as a carpetologist puts me at a huge disadvantage in the debate. Even so, I find it nearly impossible to believe that new technologies aren't required in order to make networks of so-called NCs and ICs properly function. If I understand the concept correctly, neither would work without a browser, a hugely discontinous innovation compared to the technology of a network that doesn't use the Internet. As to my point #3 that addresses the changes needed to get the apps from the server to the end user, there are new technologies to make that happen in a practical, user-friendly way. I agree that HDR might be one of the successful wireless innovations. There are others such as the solutions provided by Citrix, cable and xDSL. Your turn. :) --Mike Buckley