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Technology Stocks : America On-Line (AOL) -- Ignore unavailable to you. Want to Upgrade?


To: gpowell who wrote (36150)12/29/1999 11:22:00 PM
From: Hobie1Kenobe  Read Replies (2) | Respond to of 41369
 
<I would suspect that the free ISPs have a much lower subscriber acquisition cost, so they should be able to sustain a much higher churn rate. But I'm only guessing.>

How can you measure churn at a free ISP? Once you download the software, you're a "customer" and since you never pay anything to the provider, you never "leave". Those metrics will be impossible to get from these free providers.

Disclosure: AOL and @home customer, NetZero, Juno and AltaVista customer, long AOL shares and options