To: Knighty Tin who wrote (74462 ) 1/26/2000 9:22:00 AM From: Earlie Read Replies (2) | Respond to of 132070
MB: I just got my hands on the IDC data yesterday and immediately experienced a feeling of deja-yogi. (g) I don't know how many times we have seen this bunch of cheerleaders publish inaccurate data, then have to quietly come back later with revisions, but this report maintains their fine track record. A conversation with Fred Hickey about this report invoked an octave leap in his voice. He reminded me of the fact that they used ESTIMATED numbers for the last quarter. As is the case at this end, Fred maintains broad contact with the field. Like myself, he considers these numbers to be wildly out of whack with reality. Other facts need to be kept in mind when reading this report. A few years ago, PC companies would "stuff the channel" at year end to "make their numbers". The wholesale community got tired of the damage they suffered as a result of this practice and began to rebuff this activity. The anxious box builders responded by providing a generous "return" policy. Investors of course rarely get any idea of how big this practice is, as the "returned merchandise" is "OFFSET" against (subtracted from) the following quarter's revenue line. It is an incredibly sleazy way to hide the year end shenanigans and is nicely covered by the now popular "seasonality" concept (which was a non-issue three years ago). I love the fact that nobody talks about PC revenue anymore. A few years ago, PC revenues routinely experienced 35% to 40% year-over-year gains. Now we are into NEGATIVE year-over-year revenue growth. It strikes me that even the dumbest sheep ought to recognize that the price wars allow more boxes to be sold, but that margins and profits are cremated. Of course momentum investing does not worry about such arcane things as profits,..... at least not yet. One final observation. A year ago, these cheerleader organizations were publishing world-wide PC unit sales (for the just-completed 1998 year) in the 100.0 million range (having forecast a 22% expected rise at the beginning of the year). The final figure, by their own admission, was 90.3 million. (up 9.9% year-over year). I took considerable heat for suggesting that they were considerably wide of the mark. Revenues of course were simply ignored. 1999 was worse. (g) Best, Earlie