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To: Early Out who wrote (2036)	2/18/2000 8:23:00 PM
From: 100cfm	Read Replies (1) \| Respond to of 6516

- I have talked with a half-dozen people who have the system and they all say it has changed their life, EO I find the above statement interesting. In what way did Tivo change their lives? 100

To: Early Out who wrote (2036)	2/18/2000 10:37:00 PM
From: Jeff Bond	Respond to of 6516

With regards to privacy you are probably very right. Do you feel the system is useful to advertisers though, at the level described in the PR posted by NY Stew. Can an advertiser really benefit that much by knowing last minute exactly who is watching the TV, mom, dad, son, or daughter? I guess the answer is yes if there are enough companies that market products for men, women, and children. NIKE could advertise mens shoes, ladies shoes, or childrens shoes based on who is watching, that would work. But a lot of companies do not have this range, so I'm curious on that point. Thanks for your thoughts, learning as I'm going here, I think your reasoning makes a lot of sense. Regards, JB