To: PeterR1700 who wrote (2021 ) 5/3/2000 9:42:00 AM From: Sarkie Read Replies (1) | Respond to of 2553
EarthLink Leads ISP Industry in Site Traffic According to Media Metrix Reports; EarthLink Jumps Ahead to 21st Spot from 36th Among Top 50 Web Properties ============================================================ ATLANTA--(BUSINESS WIRE)--May 3, 2000--EarthLink (NASDAQ:ELNK), the nation's second largest Internet Service Provider (ISP), is the leader in generating Web site traffic within the Internet Service Provider category, according to Media Metrix's most recent digital media ranking. For the month of March, EarthLink had more than 8.5 million unique visitors to its Web properties, giving EarthLink a significant lead over all other ISPs. EarthLink's Web properties also jumped several positions in Media Metrix's Top 50 Web Properties rankings this month -- moving from 36th in February to 21st in March. This jump reflects the combined measurement of site traffic to the Web sites of EarthLink and MindSpring, who merged in February of this year. Unique visitors to EarthLink Web properties spent an average of 21.1 minutes per month, for a total of 180 million minutes in March. "Few people realize that EarthLink is one of the top 25 Web sites in the world," said Erika Jolly, vice president of online product management and marketing for EarthLink. "That represents a valuable source of revenue for us and our content and commerce partners." EarthLink Web properties include EarthLink's popular e-commerce site, The EarthLink Mall (http://theearthlinkmall.com/), the EarthLink members-only Personal Start Page(SM) (PSP) and the EarthLink homepage (www.earthlink.net). EarthLink members spend an average of 42 hours per month online. More than 1.5 million EarthLink members have registered for the EarthLink PSP, the flagship "member touch point" that provides EarthLink partners prime exposure to a very active and demographically attractive member base. The highly customizable Personal Start Page offers EarthLink members a wide range of content, commerce opportunities and personalized services from many of the best-known and most innovative brands in the Internet space. Navigation tabs on the top of the page allow members to easily click between their PSP, The EarthLink Mall, the Finance Center personal finance portal, and EarthLink's Personal Support Center (PSC) portal of EarthLink member support and service resources. EarthLink's highly successful Premier Partner program pairs best-of-breed Internet brands with EarthLink's award-winning Internet service. EarthLink Web properties such as The EarthLink Mall and the Personal Start Page feature companies like Amazon.com, E*TRADE, Sprint PCS and USABancShares.com that offer EarthLink members a variety of services ranging from Web-based tools to customized news, entertainment and financial content. Since the inception of the Premier Partner program in the fall of 1998, EarthLink's list of Premier Partners has more than tripled -- from 20 to 70+ partners. Through the EarthLink Premier Partner program, EarthLink has become an industry leader in generating incremental revenue through non-access advertising and e-commerce outlets. About EarthLink EarthLink is one of the world's leading Internet service providers, bringing the magic of the Internet to approximately 3.5 million individuals and businesses every day. Headquartered in Atlanta, EarthLink provides a full range of innovative access, hosting and e-commerce solutions to thousands of communities internationally from more than 5,000 points of presence. EarthLink is committed to doing an exceptional job of pleasing its customers, shareholders and the community by following the company's Core Values and Beliefs. Information about EarthLink and EarthLink Sprint services is available by calling 800-395-8425 and through EarthLink's Web site at www.earthlink.net. It's your Internet. CONTACT: EarthLink Kirsten Witt, 404/815-0770, ext. 22481 kirstenwitt@corp.earthlink.net KEYWORD: GEORGIA INDUSTRY KEYWORD: INTERNET Today's News On The Net - Business Wire's full file on the Internet with Hyperlinks to your home page. URL: businesswire.com Copyright 2000, Business Wire ================================================================