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To: fp_scientist who wrote (13936)10/14/2000 4:34:27 PM
From: Charles RRead Replies (2) | Respond to of 275872
 
fp,

<I wanted to say that a while ago you were bitching loud in this thread about the Duron infrastructure. You were absolutely right! IMO, if the Duron have had the appropriate MB and infrastructure support during Q3, AMD would have not cut their prices aggressively and would have probably beaten eps by a wide margin, with much higher ASPs.>

I saw it coming but I didn't realize the sitaution was as bad as it turned out to be. Two surprises from my perspective:
- didn't realize that there were no attractive motherboards shipping in Q3 with built-in graphics. Add-in graphics card is completely unacceptable for Duron target market.
- VIAs single source situation and low volumes causing motherboard makers to price higher
Both these should be in much better shape for Q4 but some of the damage has already been done in the form of customers who might have already shifted to Celerons for Christmas. (it is likely that HP fell into this camp). AMD's challenge now is to win some of them back with accelerated MHz ramp on Duron.

<IMO, lack of infrastructure leading to price cuts is one of the negatives that the market seems to be focusing right now.>

I think that is only a small part of the problem. I think the larger, irrational, fear is that Intel will kill AMD with a price war.

Chuck