To: gnuman who wrote (58685 ) 10/24/2000 10:02:40 AM From: Dave B Read Replies (2) | Respond to Perhaps, but I'm not too sure. Seem's to me that Intel would intro a major new product with a campaign resembling a theatrical production, ala MSFT, Apple, etc. Normally this would be accompanied by the major PC makers also showing their new products based on the technology. The Comdex booth focuses on P4 software, which to me is more like unveiling the performance that can be expected when the product is eventually announced. I also find it interesting that Intel has just come out with a major new TV and print campaign for the PIII. (I've seen it many times during football games). Three weird blue heads that focus on the III in PIII. In one ad the third guy douses himself in green paint, leaps up on a wall, and slides down to create the third I of the PIII. Considering that P4 won't be available for the holiday season, I suspect that Intel doesn't want to impact PIII sales with a high profile intro of P4. Also, Intel admits that PIII will continue to have major unit share through 2002. In the near term I think they will focus P4 in the business segment, particularly work stations, where cost is less an issue. Heavy promotion of PIII to the public makes good business sense to me.
