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To: noiserider who wrote (17762)3/19/2001 5:12:15 PM
From: peat  Respond to of 20297
 
>>>>Bank of America is using ever-increasing Web functionality and personalization to draw customers to its site, he said. “We have had next to no dedicated marketing costs, and I expect that in the next 24 months we will maintain those trends.”<<<<

this doesn't say much for all the advertising they were suppose to do this year.



To: noiserider who wrote (17762)3/19/2001 5:53:17 PM
From: Benny Baga  Read Replies (2) | Respond to of 20297
 
I just saw a banner ad on the front page of msnbc advertising 6 Free Months of BillPay from MSN. Maybe the Yahoo! ad campaign is putting pressure on other portals/financial institutions. To be honest I never expected Yahoo to advertise Bill Pay as much as they do.

Benny


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