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Technology Stocks : AUTOHOME, Inc -- Ignore unavailable to you. Want to Upgrade?

To: E. Davies who wrote (27698)	4/24/2001 1:14:26 AM
From: Orcastraiter	Read Replies (1) \| Respond to of 29970

Media revenues are the problem for Excite@Home. Funny, that's the problem for Disney, Yahoo, Lycos and a host of media properties. No advertising dollars. So if the media properties are not viable, who in the hell is going to pay $39.00 a month to be able to download "nothing" at the speed of light? When Yahoo and Excite bite the dust where are you gonna go? AOL? MSN? Puleeze! I do think that the media properties are a viable business. They need to be run properly. The banner ads are a joke. Who's going to click through on one of those with a dial up modem? That's why AOL doesn't let you click on ads...cept to close them up! If folks were using Broadband, they might click through more often. What we will see is a new resurgence of media revenues. It's going to come with the economic recovery. The advertisers will be more mainstream, not dotcoms. As Broadband becomes more prevalent, the kind of advertising that can be done on line will be more apealing to consumers and advertisers alike. It's a marketing problem. Hey there are eyeballs out there...you just need to monetize them. Orca