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To: Thomas DeGagne who wrote (62)	4/24/2001 1:49:55 PM
From: Thomas DeGagne	Read Replies (2) \| Respond to of 144

Cognos(R) DecisionStream 6.5 Receives Siebel eBusiness 2000 Validation Siebel eBusiness 2000 integration further solidifies Cognos' ability to deliver a complete customer intelligence solution biz.yahoo.com BURLINGTON, Mass., April 24 /PRNewswire Interactive News Release/ -- Cognos® (Nasdaq: COGN - news; Toronto: CSN - news), the world's largest and most successful business intelligence company, today announced that it has strengthened its partnership with Siebel Systems through the successful validation of Cognos DecisionStream and Siebel eBusiness Applications. This best of breed solution strengthens customer acquisition and retention, improves business relationships, and increases top-line growth for joint Cognos and Siebel Systems' customers. Siebel Systems, Inc. (Nasdaq: SEBL - news) is the world's leading provider of eBusiness applications software. The Siebel Validation Program, which evaluates and documents integrated third-party solutions, put Cognos DecisionStream through rigorous technical scrutiny before granting it validation. Cognos is uniquely positioned to meet enterprise requirements of delivering a coordinated understanding of the customer. Cognos customer intelligence solutions provide organizations with a coordinated view of and access to massive amounts of customer information from multiple touchpoints, such as order entry and call centers, regardless of how and where the information is stored. In addition, users can merge this customer information with click stream data or data from providers that deliver demographic and lifestyle information to obtain a complete customer understanding. Using Cognos, organizations can analyze this customer information, isolate subsets of customer characteristics, and create profiles so they can focus marketing campaigns, attract new customers and retain the most profitable existing customers. ``An effective customer intelligence strategy must do more than give global enterprises the power to uncover massive amounts of customer data. Enterprises must be able to obtain deep insight into the data via analysis,'' said Bob Moran, Vice President and Research Director, Aberdeen Group. ``Cognos customer intelligence solutions maximize customer information by uniting all customer data sources from across the enterprise and applying industry-leading business intelligence for a company-wide understanding of the customer relationship.'' Cognos DecisionStream complements and extends the data integration and analytical capabilities of Siebel eBusiness Applications by leveraging the open Siebel architecture. When used in conjunction, the Cognos Enterprise Business Intelligence Templates (EBIT) and Siebel eBusiness Applications solution provides data integration and BI modeling capabilities. The Cognos business intelligence services can be used to analyze data for Siebel eBusiness Applications and create multidimensional reports, ad hoc queries, scorecards, and visualization. Siebel Systems provides an integrated family of eBusiness applications software enabling multichannel sales, marketing, and customer service systems to be deployed over the Web, call centers, field, reseller channels, retail, and dealer networks. The integrated Siebel Systems and Cognos solution helps organizations turn their customer information into meaningful customer intelligence that impacts revenue, profitability, and customer satisfaction. ``Siebel Systems' outstanding technology and market leadership have significantly impacted the way companies do business,'' said Pat O'Leary, Cognos Vice President of Strategic Alliances. ``With the strengthening of our partnership through this validation, Cognos and Siebel Systems further bridge the gap between business processes to ensure that customers, partners, and suppliers are making consistent, coordinated decisions to grow the business and strengthen eBusiness relationships.'' ``We want the broadest possible audience to benefit from Siebel eBusiness Applications. By integrating Siebel eBusiness Applications and Cognos DecisionStream, our joint customers have immediate access to multiple sources of information that will help them quickly and accurately serve their customers,'' said Michael Straub, Technical Director of Alliances at Siebel Systems. ``By providing an efficient way to utilize Siebel eBusiness Applications in conjunction with other applications, the integrated solution allows users to view customer relationships as a component of their overall business operations.''