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To: saukriver who wrote (42843)	5/21/2001 3:14:49 AM
From: EnricoPalazzo	Respond to of 54805

(Incidentally, why again do stores feel this information on the purchasing habits of bogus people is valuable?) Much of the value of data mining about such things doesn't depend on who you are, just that you are one person. e.g. it may be interesting that people who buy Hanes socks also tend to buy Corn Flakes. ardethan@wheresthebloatnaziwhenweneedhim.net

To: saukriver who wrote (42843)	5/21/2001 7:29:01 PM
From: Rick	Read Replies (1) \| Respond to of 54805

"Incidentally, why again do stores feel this information on the purchasing habits of bogus people is valuable?" Because while the person may be bogus the sale wasn't. It is still valuable to the store and the manufacture to know that most of the people in zip code xx123 like diet soda, but not diet popcorn; that they spend $101.03 per person per month on meat, but only $56.75 per month on paper goods, that they like advertised specials and don't use coupons etc., etc. - Fred