To: Art Bechhoefer who wrote (11204 ) 5/31/2001 5:18:57 PM From: Maurice Winn Read Replies (1) | Respond to of 197214 <nowhere near as entrepreneurial as, for example, the AirTouch management, now a part of Vodafone. > These allegedly great entrepreneurs are the same people who didn't understand how to sell Globalstar and destroyed $10bn of value in the most amazingly inept entrepreneurial effort the world has seen. It was worse than the Iridium failure really, because the Iridium design was so high-priced that it was doomed to financial failure no matter what. Globalstar was easy to sell and make into a huge success. But not at $1500 for a phone, $3 a minute for calls, monthly charges and sign-up charges. Anyone depending on Vodafone for 'brilliant marketing' had better stand clear when there is serious competition in wireless. There isn't yet. Vodafone is a main proponent of the VW40 and GPRS fantasy. Leap Wireless and the like will eat them alive. Sure, Vodafone in Kiwiland is good to deal with, have good marketing programmes and all that, but they are only competing with Telecom's crusty old analog network and half-baked TDMA network while waiting for the Telecom CDMA network. Telecom is bound to be hopeless with their new network, so Vodafone still won't have much competition. It will only be with the advent of more competition that the current high-priced cellular world will come apart at the seams and the real competitors [such as Leap] will show up. It's just a positioning battle at the moment. Everyone is getting their ducks in a row. Strengthening [or weakening] balance sheets, selecting technology, developing marketing strategies. It will be a while yet, but there will be companies noticing Leap's success in moving minutes [and megabytes]. While Globalstar [Vodafone] sold about 40 minutes a month per subscriber, Leap sells about 1000. I can tell you which gives customers a better deal and will get the customers [and make the money]. Mqurice PS: I didn't notice a lot of excitement about the new WirelessKnowledge press release. I tried reading it. I understood from it that they are doing something with giving corporates secure access to their data [email and calendar] when using wireless gadgets. Then again, it might have been something else.