December 03, 2001 11:18
Biometrics Could Mean Major Benefits for Financial Services, but Cost & Industry Consensus Remain Barriers
Jump to first matched term
TowerGroup Research Also Shows Convenience-Not Fears Over Privacy -Will be Top Factor in Consumer Acceptance
NEEDHAM, Mass., Dec. 3 /PRNewswire/ -- Despite the benefits biometrics could bring to financial institutions and consumers alike, the high cost of implementing these technologies combined with a lack of industry consensus could delay its widespread use for at least a decade. New research from TowerGroup's Retail Brokerage and Investing service further finds that counter to popular wisdom, concerns over privacy will not keep consumers from adapting to biometric screening. Instead, convenience will be the key to the acceptance of biometric technology use in retail financial services.
Biometric technologies analyze the unique biological traits that differentiate one human being from another, such as fingerprints, the retina or iris of the eye, or the patterns of an individual's voice. Data gathered by some of these technologies, particularly iris patterns and fingerprints, are unique enough to distinguish a single individual from the entire population of the planet. Highlights of TowerGroup's findings include:
* Biometric authentication has clear potential benefits for the financial services industry. By accurately validating clients' identities through their physical or behavioral characteristics, financial institutions will be able to drastically reduce costs related to identity theft, while simultaneously assuring consumers that their financial assets are well-protected.
* For biometric authentication to be used at a retail level, technologies must be convenient (quick and reliable), robust (able to stand up to heavy use), accurate (providing top-quality security) and cost-effective. Few of the technologies currently available offer all four of these qualities. TowerGroup believes convenience will be the top driver of consumer acceptance.
* While certain technologies work better in certain environments, every financial services delivery channel has a possible application for biometrics. In call centers, voice biometrics will prevail, as they can best leverage existing infrastructure. At physical locations (branch and ATM), fingerprint, iris, hand or face recognition systems could all be used. For online access, keystroke biometrics present an interesting alternative that doesn't require additional hardware investments by financial institutions.
* The high cost of implementing these technologies is currently the single greatest barrier to their roll-out across retail financial services. Ultimately, an institution would have to retool every customer touch-point with new biometric hardware, in addition to costs for training personnel, educating consumers through marketing materials and integrating biometric technologies with existing IT systems.
* Either private sector consensus or government mandate will be essential to developing interoperable biometric authentication systems that offer real value to consumers, and reap the technology's full benefits. Following the events of 9/11, it is more likely that the government will play a key role-either directly through a state or national biometric identification scheme, or indirectly by setting mandates and/or offering fiscal incentives to encourage private sector adoption.
"Popular wisdom says consumers will be unwilling to adopt biometrics technologies because of fears that they will be too intrusive," said Jean-Paul Carbonnier, an analyst in TowerGroup's Retail Brokerage and Investing practice. "TowerGroup believes this is not the case. Convenience will be the top consumer driver relative to successful biometric implementation in financial services and other industries. However, consumers will resist adapting to these technologies if they prove unreliable, or if the authentication process-whether it entails iris scanning or hand recognition-requires too much time."
Carbonnier noted that the application of biometrics in both the private and public sectors will be significantly impacted by the larger discussions that currently surround the technology. "Biometrics has always been a highly-charged subject. But there is no doubt that recent world events have increased both interest in, and debates over, its appropriate application. Concerns over national security now stand side-by-side with more business- driven authentication issues-such as fraud prevention-as well as with questions about the protection of individuals' privacy and civil liberties. Ultimately, TowerGroup believes that the government will need to play a key role in any broad roll-out of biometrics technology. If implementation is left to the private sector alone, the national security and business benefits of ubiquitous biometric identification may take at least 10 years to reach," he said.
This TowerGroup report, titled "Biometrics: Security for the New Millennium?," is available to qualified members of the press for review.
About TowerGroup: TowerGroup is the leading provider of research, advisory and consulting services to the global financial services industry, providing thought leadership and advice focused on the intersection of IT and business processes. Our range of services covers each sector of the industry, including banking, securities, capital markets, investment management, and insurance. Helping our clients gain a deeper understanding of the complex and ever-changing environment of financial services, we provide insight into information technology, products, vendors, markets, investment trends and issues. Headquartered near Boston, Massachusetts, and with offices in New York, Tampa and London, TowerGroup serves a global client base, which includes some of the world's largest financial services, technology and consulting firms. For more information, visit us at towergroup.com .
MAKE YOUR OPINION COUNT - Click Here tbutton.prnewswire.com
SOURCE TowerGroup
/CONTACT: Anne Green, +1-212-455-8017, agreen@cooperkatz.com, or Faye Nikolaidis, +1-212-455-8078, fnikolaidis@cooperkatz.com, both for TowerGroup/
/Web site: towergroup.com
newsalert.com
steve |