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To: dale_laroy who wrote (71832)2/18/2002 12:56:52 AM
From: milo_moraiRespond to of 275872
 
You're talking about a 25% reduction in Intels ASP's If we see that it's going to be UGLY!



To: dale_laroy who wrote (71832)2/18/2002 7:52:31 AM
From: hmalyRead Replies (1) | Respond to of 275872
 
Dale Re....What you are overlooking is that Northwood has a smaller die size than the 0.25-micron Celeron (Celeron was 154mm2). <<<<<

I am not saying Intel can't physically produce that big of a chip. What I am saying is that the bigger die size of the P4 doesn't equate to higher performance, as Charles suggests it should. Thus at 130mm, P4 will be 50% bigger, with no performance benefit; and that is a inefficient design. Perhaps Intel put in all of those extra transistors to scale up to 10 ghz; as Wanna suggested a wk. ago. Maybe, but right now, it isn't doing it, and the price war probably will be sooner than later. However maybe Intel put in all of those transistors to meet a big die theory, not for performance benefits. If Intel did, then Intel is screwed in a price war as lean and mean wins them; not fat and inefficient.

Intel could easily afford to sell the 90nm P4 at an ASP under $100 if they had just enough capacity to meet demand.<<<<<<<<<

I believe you are trying to say "Intel could easily sell the 90 mm P4 at an asp< $100 if Intel had the demand and production capacity to sell high enough volumes.." I was reading the other day, that Intel had a production costs of app. ~ $100 per P4 at 180 mm. I don't remember where. otherwise I would link. On this board we have assume a cost of app $60/ XP, for a similar performance chip. If this is true, the extra production costs Intel has will make Intel vulnerable in a price war. It is easy to say. " we are only loosing $5/chip, so we are making it up on volume." You can only make it up on volume, if the market can absorb that volume without caving the prices. Can Intel win a price war? With higher production costs even with 80% of the market and four times the volume of AMD, Overcapacity problems,and a inefficient design of its chip, Intel is in no shape to fight a price war.