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To: Barney who wrote (23083)3/27/2002 3:42:22 AM
From: sandintoes  Read Replies (2) | Respond to of 62558
 
BENTONVILLE, ARK (AP) - Some Wal-Mart customers soon will be able to sample a new discount item--Wal-Mart's own brand of wine.

The world¹s largest retail chain is teaming up with J. Gallo Winery of Modesto, to produce the spirits at an affordable price, in the $6-8 range.

While wine connoisseurs may not be inclined to throw a bottle of Wal-Mart brand wine into their shopping carts, there is a market for inexpensive wine, said Kathy Micken,
professor of marketing at Roger Williams University in Bristol, R.I. She said: "The right name is important."

So, with that in mind, here are the top 12 suggested names for Wal-Mart Wine:

12. Chateau Traileur Doublewide

11. White Trashfindel

10. Big Red Gulp

9. Grape Expectations

8. Domaine Wal-Mart 'Merde du Pays'

7. NASCARbernet

6. Chef Boyardeaux

5. Peanut Noir

4. Chateau des Moines

3. I Can't Believe It's Not Vinegar!

2. World Championship Wriesling

And the number 1 name for Wal-Mart Wine...

1) Nasti Spumante