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Technology Stocks : Qualcomm Moderated Thread - please read rules before posting -- Ignore unavailable to you. Want to Upgrade?

To: techlvr who wrote (21219)4/6/2002 8:21:21 PM
From: Eric L  Read Replies (2) | Respond to of 197214
 
techlvr,

re: 1xRTT "speed", "hype", and "Branding"

FWIW:

<< Later hyping the upgrade to 1X with speeds up to 384kbs, >>

When 1xRTT upgrades to Revision A introducing a new spreading factor are made, peak rates will be 307 kbps not 384kbs ...

IMHO:

... "hyping" anything (relative to peak rates) is counterproductive, and there has been entirely too much of that even prior to introduction of next-gen services (by all players, all technologies) setting unrealistic expectations.

Having said that, Verizon's language (... with bursts to 144 kbps) is perfectly acceptable ... and there is nothing wrong with touting "equivalent throughput" that accrues from data compression/data optimization software.

I am all for Qualcomm, CDG, and the CDMA carriers splitting with some serious coin to develop some brand recognition for "CDMA", "cdma2000", 1xRTT (not a good name for consumer recognition, IMO), and "Qualcomm".

- Eric -



To: techlvr who wrote (21219)4/7/2002 11:46:26 AM
From: kech  Respond to of 197214
 
I think Q management has historically said that there are too many other factors determining the performance of the handset that are outside of the control of the chipset. In other words, if someone has a 1x handset but is in a part of a network that doesn't have great coverage, they might blame the 1x chip. To avoid that, they have historically downplayed the emphasise on branding the chip in ads. Despite this they do have 3g by Qualcomm on the phones.


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