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Pastimes : SI vs. iHub - Battle of the Boards Part 2 -- Ignore unavailable to you. Want to Upgrade?

To: (Bob) Zumbrunnen who wrote (4050)	5/28/2002 6:59:21 PM
From: EL KABONG!!!	Read Replies (1) \| Respond to of 5315

Bob, Eerily close. It's higher, but by very little. My guess was based on the dramatic drop in ad revenues, and the corresponding percentage of total revenues, that has occurred at larger firms like Yahoo! and AOL. At one point in time, ad revenues made up 100% of the total revenues for some of these firms, but most are now down to less than 10% and well less than 10% in some cases. Since IHUB is comparatively young, you likely have only scratched the surface in developing revenues to supplement advertising, and therefore with a low revenue base to start with, your percentages are somewhat misleading or skewed compared to where they could be in say 5 years or so. If you have set specific revenue goals for IHUB, then maybe something like 7% of the total might not be so difficult to attain given a reasonable length of time. KJC