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Pastimes : Laughter is the Best Medicine - Tell us a joke -- Ignore unavailable to you. Want to Upgrade?


To: Joe Btfsplk who wrote (28100)6/5/2003 9:51:20 PM
From: sandintoes  Read Replies (1) | Respond to of 62549
 
This is a Honda Accord commercial from British TV. The above link will take you to a page that will run the
commercial. Below is a bit of how the commercial was made and that everything you see on the film actually
happened. It took 606 takes to get it to work from beginning to end.

New Honda commercial in the UK. Very important that you
understand: There are no computer graphics or digital tricks in the film. Everything you see really happened in real time exactly as you see it. The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work. They would then have to set the whole thing up again. The crew spent weeks shooting night and day.

By the time it was over, they were ready to change professions. The film cost six million dollars and took three months to complete including a full engineering the sequence. In addition, it's two minutes long so every time Honda airs the film on British television, they're shelling out enough dough to keep any one of us in clover for a lifetime.

However, it is fast becoming the most downloaded advertisement in Internet history. Honda executives figure the ad will soon pay for itself simply in "free" viewings (Honda isn't paying a dime to have you watch this
commercial!).

When the ad was pitched to senior executives, they signed off on it immediately without any hesitation --including the costs.

There are six and only six hand-made Accords in the world. To the horror of Honda engineers, the filmmakers
disassembled two of them to make the film. Everything you see in the film (aside from the walls, floor, ramp,
and complete Honda Accord) are parts from those two cars.

The voiceover is Garrison Keillor.

When the ad was shown to Honda executives, they liked it and commented on how amazing computer graphics have
gotten. They fell off their chairs when they found out it was for real.

Oh. And about those funky windshield wipers. On the new Accords, the windshield wipers have water sensors and
are designed to start doing their thing automatically as soon as they become wet. It looks a bit weird in the
commercial.

Enjoy it is funny and quite a treat.

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