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Technology Stocks : Sirius Satellite Radio (SIRI) -- Ignore unavailable to you. Want to Upgrade?


To: Esoteric1 who wrote (1022)11/8/2004 10:19:53 PM
From: Esoteric1  Read Replies (1) | Respond to of 8420
 
SIRI/XMSR: Smith Barney starts SIRI at Hold ($7 tgt), but sees SIRI a better value than Hold-rated XMSR.
OCT 01, 2004

zacks.com

from ssb research 10/22

We believe the MLB deal has created rough content parity in the industry, and reiterate our thesis that the satellite radio industry is a traditional duopoly in the long term. Therefore, we are making the conservative assumption that
the addition of MLB does not generate any incremental subscribers beyond those we have already included in the model.

Also says:

Importance of "Jump Ball" OEM Accounts. We assume that nonexclusive OEMs (i.e. Toyota and Nissan) will split roughly 50/50 between XM and Sirius. Should Sirius capture a large share of these OEMs, XM's subscriber base, and its
valuation, could be negatively impacted.



To: Esoteric1 who wrote (1022)11/8/2004 10:38:22 PM
From: i-node  Respond to of 8420
 
A. Yes, there is a higher awareness for XM, but in the retail market where we launched a year after they did, they have a 56 percent share and we're at 44 percent. We have no doubt that we will shortly be head-to-head in share, if not the market leader.

Only if you leave out Walmart and some other retailers. Actual retail shares for Q3 (even though XM's was low due to equipment shortages) were about 2/3 XM and 1/3 SIRI.

Do NOT make the mistake of believing Sirius management's line on this. They have blatantly lied both in Q2 and Q3 when questionned on this subject.