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Strategies & Market Trends : ahhaha's ahs -- Ignore unavailable to you. Want to Upgrade?


To: frankw1900 who wrote (8107)4/19/2006 12:46:58 AM
From: ahhahaRead Replies (1) | Respond to of 24758
 
They are salespeople. Not very advanced ones - mostly what they do is take orders - but there is the upsell to consider - that's the value added for SBUX.

What is this? An upsell?

Word not found in the Dictionary and Encyclopedia. Did you mean: Upswell upwell unsell?

What SBUX is selling is a nice experience, and good product with a lot of sizzle - ventes, grandes, mochacinos, crapucinos, yadayada, and most especially, an experience women customers will like.

I was in SBUX yesterday. No one in there was talking to anyone else. Most of them were at their notebooks, and the jerk was jerking off. No added value in any of it.

The value added for the customer is luxury and "excitement" and the employees have to transmit it.

If restaurant employees don't do that then the business will be either mediocre or, more likely, go bust.

You have no clue about what makes SBUX successful.

One of the best ways to get them is to make working at Starbucks better quality employment than working for the competitors.

What competition? Pete's? Caffino?

When I ran my own service business that's exactly what I wanted -

But didn't get.

someone who, without being prompted, could do a bit more than than the minimum requirement, and who was "nice".

You must live in Cananda where the jerks only last long enough to collect some government payoff.

They think they know it's better than XYZ's if XYZ doesn't offer one, or if they think XYZ doesn't offer one, or if their friends tell them it's a better one.

Now that is an enlightened decision based on the kind of information you'd expect in a mixed up economy.

If you want better than mediocre workers you must make working for you more attractive than working for the competitor.

No. You must offer a way for the employees to become owners. That is, you have to find a way to phase yourself out.

I'm willing to bet that not 1 in 10,000 prospects knows how to do that accurately, and further doesn't and can't know whether if given a choice of providers would get the superior one at some company allowed cost.

Not relevant.

If a prospective employee can't properly assess the components of the pay package, then they are not likely to stay at the job long, because they aren't sincerely intending to stay.

It looks like you're a wobbly boy. Specifically, "adaptive capitalism" is socialism. The idea is that one can modify capitalism to admit social preferences.

The idea is to get the employees that will do you the most good.

The only way to do that is to make them owners. No one will work hard unless they work for themselves. Further, no one knows what will do one good, and you can't choose the right person to do you good. Human resource, and corporate head hunters should have proved that to you. They make choices based on their silly formulas and bad habits that failed in the past since they have little knowledge of the business they're trying to serve.

In the case of Northern Alberta right now the idea is to find an employee with a heart beat.

You have to go to Mexico for that. The white man lives off the government.

SBUX doesn't have the DQ guy's problem but it does have competition in hiring employees who are a bit better than mediocre.

Still trying to beat that dead horse?

Are you saying that if an employer offers an employee compensation in any form other than direct money payment, then that employer is socialist?

I don't know what you're talking about.