SI
SI
discoversearch

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor.  We ask that you disable ad blocking while on Silicon Investor in the best interests of our community.  If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.
Technology Stocks : Tivo (TIVO) Interactive TV -- Ignore unavailable to you. Want to Upgrade?

To: Road Walker who wrote (1977)8/28/2007 3:31:40 PM
From: Andre Williamson  Read Replies (2) | Respond to of 2093
 
They estimate that 95% of all TV viewing is still live.

But if there is 20% DVR penetration, yet only 5% is time-shifted, that suggests that on average, DVR households watch 75% live tv and only 25% time-shifted TV. Doesn't sound right to me.

I'd say at most 10% of our tv viewing is live, but the figure could be a lot less, possibly as little as 2%.

The 95% number might have been floated to make network execs and advertisers a little happier.

Andre



To: Road Walker who wrote (1977)8/28/2007 4:21:38 PM
From: LarsA  Read Replies (3) | Respond to of 2093
 
I have one DVR (ReplayTV) for every TV and watch only important breaking news live - 1%?

The ReplayTV is very effective when skipping commercials, 30 secs per "click" so I haven't seen any for years.


HomeMailHotSubjectMarksPeopleMarksKeepersSettings
Terms Of UseContact UsCopyright/IP PolicyPrivacy PolicyAbout UsFAQAdvertise on SI
© 2025 Knight Sac Media.  Data provided by Twelve Data, Alpha Vantage, and CityFALCON News