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Non-Tech : Simula (SMU) -- Ignore unavailable to you. Want to Upgrade?

To: Jaime H. Ayalde who wrote (766)11/12/1997 8:51:00 PM
From: wally  Respond to of 1671
 
Hi Jaime : "Dreams" of 98 profits isn't enough to hold up SMU
only ITS orders will work!
It is time to go fishing! Have a good evening!



To: Jaime H. Ayalde who wrote (766)11/12/1997 9:01:00 PM
From: Rainier  Read Replies (1) | Respond to of 1671
 
The 3 Nov issue of Forbes has a nice full-page advertisement for the '98 BMWs. The article starts out, "Performance, safety and individuality: three words that describe BMW." It expounds upon the safety aspect in a paragraph describing the Head Protection System (HPS). More importantly, a picture of the interior (complete with dummy) shows the deployed system.

I don't know if this is the first such advertisement or not. In any case, I was pretty excited to see it, especially considering the only other photo in the ad was a side shot of the 750il (captioned, "BMW's 750il offers a package of new safety features, including the Head Protection System.")

If you'd like to see it for yourself, the ad is on page 114, at the end of the "Automotive Innovation" advertising section.

On a side note, I'd like to thank everyone (particularly NO and SB) for the enlightening posts. I looked at this stock about a year ago, but didn't start a position until last week.

Lisa Doughty



To: Jaime H. Ayalde who wrote (766)11/13/1997 12:00:00 PM
From: stephen p barnes  Read Replies (1) | Respond to of 1671
 
Yo! Jaime,

<< I think SMU should demand BMW refer to the safety devices as Tubular Structures.>>

*Totally* tubular. <g>

spb



To: Jaime H. Ayalde who wrote (766)11/14/1997 5:32:00 PM
From: Neil  Read Replies (2) | Respond to of 1671
 
Jaime,
I've read this thread for a while and thought your comments about BMW needed a response.

a) BMW does have airbags in the door panels
b) BMW does not acknowledge Simula as the creator of the ITS in any of its publications, so how could SMU demand anything from them??

I was involved with SMU's IPO, and have owned and followed them since then.

Have a good one.


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