LSI news on the audio side of DVD - Aureal also Licensed their tech. to Zoran and Oakt Tech...
To: coopie (260 )
From: coopie
Thursday, Nov 13 1997 8:16AM EST
Reply #263 of 263
LSI & AURL NEWS...
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LSI Logic Licenses Aureal A3D Surround Technology
PR Newswire - November 13, 1997 08:10
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Aureal's A3D Virtual Surround Technology Offered With LSI LOGIC DVD
Decoders
MILPITAS, Calif., Nov. 13 /PRNewswire/ -- LSI Logic Corporation
(NYSE: LSI), the leading developer of advanced DVD chips for the consumer
electronics market, and Aureal Semiconductor Inc. (OTC Bulletin Board: AURL) a
leader in next generation audio technologies, announced today that LSI Logic
has licensed Aureal's HRTF-based A3D Surround technology.
This technology will enable LSI Logic's family of highly-integrated
single-chip DVD decoders to offer the Dolby Digital five-speaker surround
sound effect from just two speakers. Aureal's A3D Surround technology accepts
decoded Dolby Digital (AC-3), Pro Logic, or MPEG audio. The patented HRTF
(Head-Related Transfer Functions) technology was developed for NASA for use in
their flight simulators.
"The LSI DVD decoder can simultaneously run both Dolby Digital decoding
and the Aureal A3D Surround algorithm, bringing dynamic, high-fidelity,
multi-channel audio to two-speaker stereo systems found in mainstream personal
computing and consumer platforms," said Isaac E. van Kempen, Director of DVD
Products at LSI Logic. "With so many consumers using two-speaker audio
systems, the need for Dolby Digital decoding combined with Aureal's A3D
Surround is a perfect fit.
"Aureal is pleased to be working with LSI Logic, a recognized leader in
the DVD marketplace," said Brendan O'Flaherty, Vice President of Business
Development at Aureal. "Any electronics equipment manufacturer using LSI
Logic's DVD decoder will be able to incorporate A3D Surround functionality at
minimal cost and effort."
LSI Logic DVD Solutions
By working with trend-setting DVD consumer electronics companies, LSI
Logic has developed DVD decoders for use in second generation players as well
as PC platforms. These decoders offer impressive high-resolution video and
high-fidelity audio; high-quality fast forward, reverse, pause, and variable
speed play; multiple language support; rating and soundtrack support;
widescreen, pan and scan, and letterbox viewing options; and audio options for
stereo, 3D surround sound, or theater-quality Dolby digital sound. Above all,
these decoders offer LSI Logic's advanced navigation software trick play
feature and low power consumption for portable applications.
About Aureal:
Aureal is focused on the development of advanced audio OEM semiconductor
and software solutions that increase functionality and features for the PC and
consumer electronics markets. Together with its subsidiary, Crystal River
Engineering, a recognized pioneer of 3D audio technology, Aureal provides
products designed to raise audio standards and lead audio quality into the
third dimension with its line of A3D technologies. For more information call
510-252-4245 or visit www.aureal.com.
About LSI Logic
LSI Logic Corporation, the System on a Chip Company(TM), is a leading
supplier of custom high-performance semiconductors, with operations worldwide.
The company enables customers to build complete systems on a single chip with
its CoreWare(R) design program, thereby increasing performance, lowering
system costs and accelerating time to market. LSI Logic develops
application-optimized products in partnership with trendsetting customers, and
operates leading-edge, high-volume manufacturing facilities to produce
submicron chips. LSI Logic is headquartered at 1551 McCarthy Boulevard,
Milpitas, California 95035, 408-433-8000, www.lsilogic.com.
SOURCE LSI Logic Corp.
/NOTE TO EDITORS: 1. The LSI Logic logo design and CoreWare are
registered trademarks, and The System on a Chip Company is a trademark of LSI
Logic Corporation. 2. Aureal, the Aureal logo, Aureal 3D and A3D are
trademarks of Aureal Semiconductor Inc. Dolby Digital is a trademark of Dolby
Labs. Other trademarks are properties of their respective owners. 3. All
other brand or product names may be trademarks or registered trademarks of
their respective companies. 4. Reader inquiries should be directed to
800-574-4286 within the US and Canada, or 32-11-300351 within Europe, or
408-433-7700 for all other countries. Ask for Dept. CPNR14. 5. Copies of LSI
Logic news releases can be obtained through FAXLOGIC at 800-457-4286. 6. Do
not assign a Reader Service number to this release./
/CONTACT: media, Matthew Quint of MQPR, 510-548-8985, for LSI Logic; or
Lisa Downey of Rourke & Company, 408-453-9194, for Aureal; or analysts,
Abraham Shen of LSI Logic, 408-433-8988; or David Domeier of Aureal,
510-252-4582/
/Company News On-Call: prnewswire.com or fax, 800-758-5804,
ext. 516675/
/Web site: lsilogic.com and aureal.com
(LSI AURL) |
