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Technology Stocks : Creative Labs (CREAF) -- Ignore unavailable to you. Want to Upgrade?

To: Justin Pressley who wrote (5871)	11/18/1997 5:09:00 PM
From: Howard	Read Replies (7) \| Respond to of 13925

I traveled throughout many of the Comdex display areas on Moanday and Tuesday, visiting a nunmber of other participants in the sound and graphics industries. I can sincerely state that I clearly enjoyed the Creaf booth over all others. Not only is the Creaf booth very attractive and well laid out, the Creaf representatives are all very enthusisatic about their current products and the variety of new products that are on the horizon. I was one of those in attendance at the Creaf 4:00 press briefing yesterday and I, along with most everyone in the room, was "wowed" by what I heard. Mr. Sim gave the presentation himself and clearly is infatuated with Creaf's new "Environmental Sound" and the real perception of what people sense and feel. Additionally, Mr. Sim is a very down-to-earth, warm person who acts like a proud father exhibiting his new "Environmetnal Sound" product as his new baby. My perception of the new real sound concept is that it just doesn't get any better than that and, as Mr. Sim emphasized, I feel strongly that the new "Environmental Sound" product will establish the forthcoming 7th generation sound standard for the PC industry. Mr. Sim affirmed his dedication to marketing to the masses, emphasizing that this new "Environmetnal Sound" concept is the dawn of a whole new era of PC sound production whereby Creaf will continue to show the world that, after initiating the standard for the last 6 generations of PC sound production, they are still the industry leader and will be affordably priced so that everyone can enjoy it and upgrade their existing computers, even the new $1000 basic computers. The new sound chip has the equivalent of over 2 million transisters (more than the Pentium processor), has virtual scaling capabilities, and allows the budget minded user to recycle older speakers as phase-in peripheral units in conjunction with new speaker upgrades. This new ultimate audio experience technology will be available for retail marketing to the masses in spring of 1998. In Mr. Sim's own words Creaf's new "Enviromental Sound" will help provide "the coolest PC for the 21st century driving the convergence of PC and TV". This is the most powerful sound system ever, Creaf clearly understands marketing to the masses at very affordable prices, there is no real competition on any of the important fronts, and this new generation of "Environmental Sound" will clearly continue to drive the performance of Creaf stock onward and upward. I will be in attendance at the 4:00 CREAF press briefing today and then heading to the airport for my flight home. I will post my perception of today's press briefing when I get home tonight. One other note that Creaf followers can probably relate to: I closely followed this thread throughout my presence at Comdex, tying in with any workstation that I could find. It is excessively time consuming to wade through 40 or 50 Creaf messages at a time, which I don't mind doing when the messages contain substance from serious invesotrs or Creaf followers. However, I keep seeing all the antagonistic messages from Chip Hunter that are an irritant to me and, based on many other postings on this thread, many of the other serious Creaf followers. If evryone would just totally ignore Chip Hunter maybe he will pick up his marbles and go play somewhere else. I don't think I have read one response on this thread that takes his messages seriously or sincerely appreciates what he has to say. Happy investing to all creaf followers and thanks for all of your good posts. I have been a silent but attentive follower of Creaf since this past spring.