To: michael d kugler who wrote (22604 ) 11/30/1997 7:07:00 PM From: shades Read Replies (1) | Respond to of 55532
A small town would always prefer the stability of a Coke over the unpredictability of a smaller company like RMCW. Besides, when Coke says they are going to do something, it gets done. So far, the Town of Ten Sleep has seen nothing but promises. I would suggest you talk to the mayor of Ten Sleep, and get his comments. Not neccesarily, I live in a small town, and have lived in several others, I know from experience how small towns think and how protective small towns are. People do not stay in small towns unless they like small towns, they do NOT want all that hustle and bustle rat race associated with large cities. I would think many people choose to stay in Wyoming because they like the peace there. Take Wal-Mart for example, many small towns (even one I lived in) DO NOT WANT the stability of a big giant like you claim, the town got together and would not let Wal-Mart enter their city, they did not want to GROW, they liked a small town. And it is as I have said before, when promises get delayed, there is always anger, I have experienced it myself in small towns, but the small town I live in would rather have delays from a small town firm, than to open their doors to the beast of BIG industry that they may never be able to shut back. It will take time, but as production grows their anger will subside as mine did. You continue to try and use BIG city expansionist thinking with a town of people that do not like that kind of thing.And attempting to make any case for a contract with Coke or Pepsi is simply dreaming. There are virtually no barriers to entry. With the profit margins so slim, why would they cut in RMCW? Do you live in a small town, are you part of the chamber of commerce of a small town, or the industrial authority, do you REALLY KNOW how they think? Perhaps they DO NOT WANT COKE there, that is the most important BARRIER of all. They would cut in RMCW because they have a product that does not require filtration techniques like at the larger metro areas and therefore is cheaper to manufacture per gallon, but I do not feel RMCW needs to do this as they have enough competitive advantages in superior PURE product, cheaper freight, and cheaper production costs. Maybe the margins are so slim for Perrier because they have to ship their less pure product from France, or for pepsi because they have to pay 20 cents a gallon to filter water, where RMCW only pays 2 cents after the first 50,000 gallons. But then for some reason you are like Ditch and maybe you don't think the little company with the superior product can defeat the big company, which is WRONG because it happens all the time.